The Impact Communications Lead plays a pivotal role in promoting the programs and services of The Leukemia & Lymphoma Society of Canada (LLSC) and shaping mission impact communications across channels and audiences. Responsible for leading the strategy and execution of all marketing and communications related to LLSC's programs and services, they will drive engagement and expand reach through a mix of conventional and digital channels. Collaborating closely with the Programs and Services and Fundraising teams, they lead initiatives to enhance awareness, accessibility, participation, and impact stewardship among donors, sponsors, partners, and the broader blood cancer community.
What We're Doing
The Leukemia & Lymphoma Society of Canada (LLSC) is reshaping the traditional non-profit business model. With a renewed dedication, we are focused on advancing patient and research outcomes while prioritizing the enhancement of our employee experience.
Join us as we redefine the landscape of non-profit work, with a commitment to making a lasting impact on both our mission and the well-being of our team.
Our Core Values
Servant Leadership
- We put our patients first. Our leadership style is grounded in the sharing of power for the growth and well-being of our people and the blood cancer community.
Lifelong Learning
- We see learning as more than professional development, but as a mindset and philosophy to help us constantly adapt, change and excel.
Authenticity
- We celebrate character and genuineness. We expect, respect, and welcome different opinions, modes of expression and diversity.
Shared Achievement
- We believe success is a team sport. We care about results, but more importantly, we care how those results are achieved.
Freedom & Responsibility
- We trust our team. We embrace the freedom of employees to work non-traditional hours if needed, to work from home, and exercise creativity in career goals and development.
What We Will Do Together
Awareness and Promotion of Programs, Services, and Mission Impact
Internal Communications
Conceptualize and design impact communications toolkit to infuse impact data and mission storytelling across all national campaigns and brand communications.
Lead and manage internal impact communications plan including weekly Mission Mondays all staff communications.
Identify and secure opportunities to infuse mission impact resources or program and service offerings in other areas of LLSC marketing and communications activities by updating and collaborating with Mission Voice colleagues regularly.
Serve as a strategic advisor on impact communications to cross-departmental leaders and teams.
External Communications
Develop and implement the marketing and communication efforts to launch and boost registration for annual blood cancer conferences (in person and/or virtual), including leading kick off meetings, project management, and execution.
Create positioning and branding for the First Connection peer support program, Blood Cancer Awareness Month, Childhood Cancer Awareness Month, and implement marketing tactics to increase volunteer recruitment and participation among those affected by blood cancers.
Develop and coordinate the visibility and promotional activities of approximately 2 webcasts per month.
Develop and execute paid social media campaigns to promote programs and services, including concepting, design, ad creation, writing copy, creating short videos, and coordinating with creative vendors.
Write copy, select images, manage translation for biweekly newsletter to blood cancer community.
Create engaging content and materials that help to inform, empower and offer practical support to individuals and families affected by a blood cancer, fact sheets, videos, micro-sties, and other tools by working with graphic designers, translators, web developers, videographers and photographers.
Ensure impact content and resources shared on brand channels is relevant, up-to-date and current.
Impact Stewardship and Reporting
Write and lead design for major donor, sponsor and partner stewardship impact reports for Business Development and Advancement
Write, edit, and lead development of Annual Impact Report
Develop metrics and regular reporting for email and social media promotional and awareness campaigns
What You Bring
A bachelor's degree in marketing, communications, or a related field.
6-10 years of progressive experience in marketing and communications, ideally in the healthcare or nonprofit sectors.
A strategic thinker with a proven track record of developing and executing multi-channel communications strategies.
A compelling communicator with exceptional writing, editing, and proofreading skills.
A digital-savvy professional with strong knowledge of social media platforms and digital marketing tools.
A relationship builder with the ability to engage and maintain connections with diverse stakeholders.
A collaborative team player who thrives in cross-functional environments.
A detail-oriented project manager with excellent organizational and time management skills.
A confident presenter with the ability to create reports and presentations that demonstrate impact and ROI.
Proficiency in communication tools and platforms such as CMS, social media management tools, email marketing platforms, Canva, and/or Adobe Creative Suite.
Experience in the nonprofit sector is an asset.
Bilingualism in French and English is an asset.
What We Offer
An incredible offering of perks, benefits, and rewards including:
Generous time off, from 15 days starting vacation, to a day off on your birthday, and holiday closures for around two weeks at the end of the year
A wide variety of health benefits including virtual wellness platform, healthcare spending account, and more
A flexible and hybrid workplace
A four-day workweek benefit
Amazing colleagues and workplace culture
Please note we are open to non-traditional backgrounds and experience profiles. IF you have some of the qualifications but not all, and think you have the ability to do the role please apply
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