BrandActive specializes in the financial analysis, strategy, and logistics of rebranding implementation and marketing and brand operations. Whether our client is striving to optimize the implementation of a brand change, or identify opportunities to save money, time, and resources managing your brand and marketing dollars, BrandActive has what it takes to get the job done.
Since 1998, BrandActive has scoped, budgeted, planned, and executed brand change for many of the world's most valuable brands. Our services combine industry-leading analytics with a unique and proven methodology that provides the information clients need to make sound financial decisions, save time and money and operate more efficiently. Whether our clients are going through a one-time corporate rebrand or want to get the most out of the everyday management of their existing brand, we help them achieve more, spend less, and build a better brand.
For BrandActive team members, our goal is to be an inclusive place where you are supported in becoming the best you can be, where together we build a strong and agile organization that not only sets the standard for excellence in our industry globally, but also exemplifies how to be a compassionate commercial endeavor that is built on trusting relationships and empowering the growth of every one of us. We are all committed to working together to achieve our North Star of a team of great people, doing great work and having a great time doing it!
The Opportunity
As BrandActive continues to scale, we are hiring a Growth Enablement Lead to enable sustainable revenue growth by improving systems, processes, tools, knowledge and coordination across growth-related teams. Reporting to the SVP, Growth, this role drives cross-functional accountability, manages strategic initiatives, and ensures consistent progress toward our highest-priority goals. The Growth Enablement Lead is motivated by advancing revenue impact and increasing operational efficiency. They are known for being a proactive problem solver and a hands-on executor who creates clarity, momentum, and meaningful progress across the growth organization.
You'll be responsible for orchestrating the systems, processes, and cadences that unify sales, marketing, content, and partnerships, ensuring initiatives move forward on time, stakeholders are aligned, and execution gaps are identified and resolved. The Growth Enablement Lead is the operational and strategic integrator for the entire growth function.
Responsibilities
Team alignment and enablement
Acts as the "doer" behind strategic goals set by SVP, Growth, ensuring campaigns, content, sales initiatives, partnerships and strategic offerings are executively effectively in alignment with business goals
Effectively translates growth strategy into action plans, ensuring that everyone is working towards the same goals and priorities
Manages the end-to-end partnership program by onboarding and enabling partners, coordinating internally across Marketing/Sales/CS, maintaining partner resources, tracking performance and engagement, facilitating ongoing communication and quarterly reviews, optimizing partnership operations, and identifying opportunities to deepen or expand partnership channels
Owns the creation and delivery of recurring metrics decks by consolidating cross-functional data, ensuring reporting accuracy, developing templates and visualization standards, translating insights into recommendations, coordinating reporting cadences, identifying gaps in visibility, partnering with RevOps, Marketing and Sales
Project manages strategic initiatives, tracking execution, including campaigns, speaking engagements, partnership actions, and maintaining visibility from planning through to delivery
Supports new offerings by defining the sales and marketing requirements for successful launch, mapping the end-to-end go-to-market needs (positioning, messaging, collateral, processes, training, partner alignment), and ensuring Sales and Marketing teams have the clarity, tools, and enablement needed to operationalize and achieve growth targetsSupports role clarity and capability-building across growth roles, creating playbooks, SOPs and templates to harmonize workflows so the teams can collaborate more effectively
Support social selling and partnership enablement, helping translate relationship-building efforts into coordinated actions, tracked follow-through, and measurable results (in partnership with Sales, Revenue Operations, and Marketing)
Drives cross-functional alignment and execution readiness, coordinating handoffs between marketing, sales, content, and partnerships to support collaboration, proactivity and successfully achieve milestones
Identifies bottlenecks and creates systems to eliminate them, building repeatable processes that reduce manual effort and solve cross-functional friction
Owns and evolve the GTM integrated calendar, initiative tracker and performance scorecard, bringing structure, visibility, and accountability to high-priority work across teams
Facilitates growth team huddles, cross team forums, and retrospectives
Evaluates new tools and if adopted ensures teams use systems effectively
Manages vendor relationships where applicable
Applies AI to improve workflows
Leadership and professional development
Lead and coach team members by providing individualized feedback and development opportunities that foster career progression.
Manage team performance by addressing concerns proactively, conducting annual reviews, annual development meetings and offering constructive feedback regularly.
May participate and provide input into hiring process for team members.
Own your growth by setting and updating development goals, actively seeking feedback, and aligning your aspirations with business goals.
Contribute to internal initiatives that impact the client and/or team member experience such as our EDI Advisory Committee, Community Impact Committee, or our Social Committee.
Bring forward smarter, faster, better solutions to processes and identify opportunities to be more agile in day-to-day activities.
Demonstrate inclusive and supportive behavior, contributing to BrandActive's core values of trust, agility, and growth, commitment to equity, diversity, and inclusion, (EDI), humanity, and wellbeing.
Qualifications and Experience
You might not tick every box, but if you meet most of the qualifications and are excited about the role, we'd love to hear from you. We value potential, curiosity, and a growth mindset.
5+ years of experience in growth operations, strategic project leadership, or business enablement and cross-functional operations, ideally supporting client-facing teams
Demonstrated success in orchestrating complex cross-functional initiatives, ensuring alignment between strategy, execution and measurable growth outcomes
Demonstrated ability to build structure in ambiguity, creating clarity, frameworks, and repeatable processes in fast-paced and evolving environments
Commercially minded with a strong understanding of the GTM engine, able to anticipate what growth teams need and prioritize initiatives that improve conversion, efficiency, and client experience
Expert at simplifying processes, improving workflows, and reducing operational friction, especially at handoff points
Experience designing or improving enablement programs to successfully drive revenue
Comfortable serving as the connective tissue across leadership, sales, and marketing, clarifying roles, timelines, and ownership to ensure forward progress
Strong communicator and facilitator, able to influence without authority and drive alignment across diverse stakeholders High integrity, growth mindset, and a collaborative, solutions-oriented approach
Familiarity with GTM tools such as HubSpot, 6sense or Outreach is a strong asset
Strong analytical thinking, able to use insights to shape priorities, diagnose issues and inform process improvements
Compensation and Benefits
BrandActive offers a comprehensive compensation and benefits package, including:
Competitive compensation:
$100,000-$150,000 CAD. Total compensation depends on experience, skills, and location and includes non-cash rewards.
Comprehensive health and dental coverage
with no waiting period - your benefits start on day one.
Mental health resources
such as an Employee Assistant Program (EAP) and access to the Headspace app.
Generous paid time off:
4 weeks of vacation, additional office closures, Flex Fridays, and extended long weekends throughout the summer.
Holistic wellbeing benefits,
including a wellbeing allowance, flexible additional time off to care for a loved one, support mental health, or observe meaningful religious or cultural holidays.
$2,000 annual professional and personal development support
, including funding and time off for learning to support your growth.
And more!
Location
Toronto (Hybrid) or remote.
The Interview Process
At BrandActive, we use AI within our recruitment process in the following ways: screening applicants and recording calls and interviews. All candidates will be notified of the use of AI at the start of a call or interview and can request to opt out. As part of our broader dedication to EDI, we continuously review and refine our use of AI to support equitable experiences for all applicants.
Initial Call (Pre-Screen):
If your application is selected, you will have a prescreen call with the Talent Manager where we will use AI to transcribe for accurate note taking.
Virtual Interview:
Followed by an interview with the hiring manager.
Case Presentation Interview:
The last step is a case study and presentation to our team.
We thank all applicants for their interest in BrandActive, however, only those selected for an interview will be contacted.
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