Go To Market Campaign Manager – Automotive

Greater Toronto Area, ON, CA, Canada

Job Description

TRADER Corporation is a trusted Canadian leader in online media, dealer and lender services. The company is comprised of AutoTrader.ca, AutoSync and Dealertrack Canada. AutoTrader.ca (AutoHebdo.net in Quebec) offers the largest inventory of new cars and used cars in Canada, receiving over 25 million monthly visits to its marketplace. With over 3,500 subscribers and counting, AutoSync is the largest and fastest growing dealer and OEM software provider in Canada. The platform's suite of connected automotive software solutions brings advertising, conversion and operational support together, synchronizing the entire retail process. AutoSync's diverse range of offerings includes: vAuto, EasyDeal, xtime, Motoinsight, Activix, TAdvantage and TRFFK. Dealertrack is Canada's largest automotive financing portal, enhancing efficiency and profitability for all major segments of the automotive, marine, recreational vehicle, motorcycle and powersport retail industries. Over 6.5 million credit applications are submitted via the Dealertrack Canada portal each year. Collateral Management is a national, end-to-end, managed technology solution that offers industry insight and multi-channel collection strategies to maximize funds recovered. Collateral Management helps you remain compliant in all jurisdictions, alleviating your exposure to reputational and financial risks. Visit tradercorporation.com to learn more. .

TRADER Corporation's parent company AutoScout24 is the largest pan-European online car market with over 2 million listings and more than 43,000 dealer customers. With AutoScout24, users can find, finance, buy, subscribe for and sell used and new cars. The marketplace provides inspiration on cars and other vehicles and makes hard decisions easy.

Since 1998 AutoScout24 has been offering private users, car dealers and other cooperation partners from the automotive, financial and insurance services sector a comprehensive digital platform for car trading. The online marketplace includes used and new cars, motorcycles as well as commercial vehicles. AutoScout24 has over 30 million users per month, more than 43,000 dealers and around 500 employees. In addition to Germany, AutoScout24 is also represented in the European core markets of Belgium, Luxembourg, the Netherlands, Italy, France and Austria.

More information on www.autoscout24.de

Experience leveraging AI, Generative AI (GenAI) to enhance engineering productivity, automate repetitive tasks, and optimize workflows. Candidates should demonstrate the ability to integrate AI-driven solutions into their daily work -- such as code generation, debugging, reviews, documentation, and decision support--to improve efficiency for themselves and their teams. A proactive approach to exploring and implementing AI tools that drive innovation and streamline development processes is highly valued

Position Overview


We are seeking a data-driven and execution-focused Go-To-Market Campaign Manager to manage the planning, execution, and tracking of in-market campaigns across our automotive marketplace. This role will be central to ensuring smooth end-to-end campaign operations--from offer validation and data integrity to sales support and performance monitoring. The ideal candidate is highly organized, analytics-savvy, and comfortable working cross-functionally in a fast-paced environment.

Key Responsibilities

1. Campaign Execution and Operations

Manage the setup, launch, and delivery of in-market GTM campaigns in collaboration with Product, Marketing, Sales, and CRM teams. Validate and structure campaign data inputs (e.g., customer segments, pricing rules, eligibility criteria) to ensure clean and accurate execution. Monitor campaign progress post-launch, identifying bottlenecks, variances, and opportunities for mid-flight optimization. Maintain campaign documentation and schedules, ensuring transparency and cross-team alignment.

2. Sales Support & Offer Enablement

Act as the first point of contact for Sales teams on campaign-related inquiries. Support offer briefings, eligibility checks, and contract preparation processes in collaboration with legal and commercial teams. Troubleshoot and resolve data or process issues that may block sales from activating offers in a timely manner.

3. Campaign Reporting & Analytics

Track campaign KPIs including customer participation, conversion rates, deal value, and redemption metrics. Collaborate with Analytics and Finance to ensure accurate performance reporting and post-campaign analysis. Provide insights and recommendations for future campaign iterations based on results and trends.

Qualifications

Required

3-5 years of experience in campaign management, sales operations, marketing operations, or similar roles. Strong proficiency in data validation, analytics, and reporting tools (e.g., Excel, PPT, SQL). Experience working with Knowledge of Salesforce to build campaigns and dashboards Proven ability to manage multiple projects and priorities simultaneously with strong attention to detail. Excellent communication and stakeholder management skills across commercial and technical teams. Comfortable working with CRM systems (Salesforce or similar) and marketing automation tools.

Preferred

Experience in the automotive, e-commerce, or marketplace industries.

Key Competencies

Operational Excellence Analytical Thinking & Data Accuracy Campaign Coordination & Project Management Cross-functional Communication Commercial Support Mindset Results Orientation

What's in it for you...

We understand that there is life at work and life outside of work. Here are a few benefits we all benefit from that support us to be our creative best.

Fitness and wellness

We provide discounts to nation-wide gyms, onsite gyms (when we're in the office), an Employee and Family Assistance Program, as well as a virtual wellness program.

Benefits from Day 1

Gym discounts Local in-office free gyms Employee and Family Assistance program Weekly virtual wellness events Conferences & training budget Regular internal training programs

Financial planning

Let us help you invest in your future with 3% matching towards your pension and multiple forms of income protection.

Competitive salary

Annual bonus structure * 3% CPP matching

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Job Detail

  • Job Id
    JD2543947
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Greater Toronto Area, ON, CA, Canada
  • Education
    Not mentioned