Job Description

Crown Lift Trucks is the premier material handling dealer in Canada. We are a leader in the industry and are considered a one-stop shop for all material handling needs. Crown Lift Trucks Canada operates eight full-service branches in both Ontario and Quebec offering complete service solutions including maintenance programs, parts supply, and training.

PERKS AND BENEFITS

Base Salary Car Allowance Comprehensive benefits such as: medical insurance, dental, vision, long term/short term disability, life insurance and more Pension plan Opportunities for advancement and ongoing professional development State-of-the-art training facilities

POSITION SUMMARY

Reporting to the Managing Director Canada, the General Manager Aftermarket Sales is responsible for monitoring, reviewing, and supporting aftermarket sales efforts across all branches. This role oversees commission and compensation structures for branch aftermarket sales personnel, establishes and drives Key Performance Indicators (KPIs), and collaborates with branch and sales leadership to develop and execute sales strategies tailored to market needs. The General Manager also manages special projects and supports roles reporting directly to them, including the Regional Parts Manager, Operator Training, and Branch Business Analyst.

POSITION DESCRIPTION

Support and enhance sales process training and aftermarket sales structure across branches. Evaluate current sales personnel and programs for all parts and service sales functions. Collaborate with department managers to optimize market coverage and territory support. Establish goals and communicate best practices among corporate and branch sales teams. Develop training programs to provide clear career progression and improve retention. Use KPIs to refine training and identify opportunities for improvement. Drive performance of the Aftermarket Sales Team in partnership with Branch Managers. Coordinate with HR, Accounting, Payroll, and Operations on change management processes. Establish and implement KPIs to measure and improve performance. Manage compensation structures and commission programs. Lead special projects and initiatives to support aftermarket growth.

KNOW HOW & EXPERIENCE

8-15 years of related experience in aftermarket sales or industrial sales. Bachelor's Degree preferred. Strong working knowledge of aftermarket sales processes. Excellent communication skills--written, verbal, and presentation. Demonstrated leadership and strategic planning capabilities. Ability to travel frequently (6-20%) including overnight stays. Valid driver's license and ability to drive a personal vehicle for company business. Strong analytical, organizational, and decision-making skills. Ability to work independently and collaboratively across teams. Ability to travel to the US


We are an equal opportunity employer. In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code, Crown Lift Trucks Canada will provide accommodations throughout the recruitment and selection process to applicants with disabilities. If selected to participate in the recruitment, selection, and/or assessment process, please inform Human Resources of the nature of any accommodation(s) that you may require to ensure your equal participation.