Job Description

Global Creative Marketing Director - Pawomics

Location:

Vancouver, BC (Hybrid; frequent travel)

Division:

Pawomics (The Animal Health Division of FGI Group)

About Us

Pawomics is pioneering microbiome and genomics solutions to improve companion animal health. With deep scientific roots in North America and rapidly growing demand in Asia-Pacific, we are building a global brand at the intersection of

science, wellness, and lifestyle.

Our mission: "Keep Pets Healthy, Inside and Out."

Role Overview

We are seeking a

Global Creative Marketing Director

to lead Pawomics' brand identity and global expansion. This role blends

creative vision

and

marketing execution

to scale Pawomics into a trusted lifestyle-science brand worldwide.

We are especially interested in candidates who have invovled in building

global brands rooted in Vancouver

--such as

lululemon, Arc'teryx, Aritzia, or comparable consumer wellness/retail brands

--and who can translate that experience into shaping Pawomics as the next global pet health leader.

Key Responsibilities

Creative Direction

Define and evolve Pawomics' global brand identity, ensuring a premium yet science-backed image. Oversee design, packaging, digital channels, and storytelling for consistency and impact. Translate complex microbiome science into compelling, lifestyle-driven messaging.

Global Marketing Leadership

Build and execute go-to-market strategies across Europe and Asia-Pacific. Leverage Pawomics' North American credibility to accelerate brand trust in Europe and Asia-Pacific. Lead digital, retail, and influencer campaigns to drive awareness and sales. Represent Pawomics at international trade shows and industry events.

Growth & Partnerships

Cultivate relationships with distributors, retailers, and veterinary networks. Identify and launch regional campaigns that balance

North American science

with

Asian consumer culture.

Deliver measurable growth in sales and brand recognition globally.

Qualifications

Proven experience leading

brand and marketing at a global scale

(experience at lululemon, Arc'teryx, Aritzia, or comparable Vancouver-rooted brand strongly preferred). 5+ years in creative, brand, or marketing leadership with international scope. Strong portfolio of lifestyle brand storytelling and consumer engagement. Experience bridging

Western branding aesthetics

with

Asia-Pacific market sensibilities.

Multilingual (Mandarin, Korean, or Japanese) an asset. Willingness to travel internationally and work across cultures.

What We Offer

An opportunity to be a part of a pioneering biotech startup focused on pet health solutions. The chance to work with a dynamic and passionate team of experts in genomics, microbiome science, and veterinary care. A creative and innovative environment where your ideas can shape the future of pet health. Competitive salary and benefits package, with long-term growth potential in a rapidly expanding company.

How to Apply

If you are a highly motivated creative direcation with sales and marketing experience as well as a passion for advancing pet health, we encourage you to apply. Please submit your resume and a cover letter outlining your qualifications and vision for this role.

Visit us: www.pawomics.com
Follow us on Instagram: @pawomics

Job Types: Full-time, Part-time, Fixed term contract, Casual, Freelance, Internship / Co-op

Pay: $20.00-$50.00 per hour

Education:

Bachelor's Degree (required)
Experience:

Marketing: 5 years (required) B2B sales: 3 years (preferred) Sales: 3 years (required)
Work Location: Hybrid remote in Vancouver, BC V6P 6R9