The Strategic Communications Specialist plays a vital role in supporting the Service's internal and external communication efforts, with a focus on enhancing member engagement, fostering meaningful community relationships, and supporting the execution of strategic initiatives. The Strategic Communications Specialist is responsible for developing and implementing clear, consistent, and impactful communication strategies that align with the Service's goals and values based on the Strategic Direction.
The Strategic Communications Specialist will lead internal communications initiatives to ensure members are informed, engaged, connected and recognized. The Strategic Communications Specialist will plan and execute events that strengthen organizational culture and community presence. The Strategic Communications Specialist will also develop and evaluate corporate communications initiatives and quality assurance processes.
Specific Tasks & Responsibilities
Internal Communications
Develop and implement internal communication strategies and campaigns that promote transparency, member engagement, and organizational culture.
Create and distribute internal communications materials such as newsletters, intranet content, internal memo content, announcements, and leadership messages.
Collaborate with leadership and departments to ensure timely and consistent messaging across the organization.
Monitor employee feedback and engagement to inform continuous improvement in internal communications approaches.
Support change management initiatives with tailored communication plans that foster understanding and alignment.
Business and Strategic Communications Planning
Support the development and execution of the organization's Strategic Direction and communications plan aligned with corporate priorities and objectives.
Provides strategic advice and communication support to leadership, committees, and project leads on key initiatives, procedures, and priorities.
Develop communication plans for major organizational initiatives, ensuring alignment with broader strategic direction goals.
Track, measure, and report on communication efforts to assess effectiveness and inform future planning.
Assist in the creation of briefing notes, presentations, reports, and key messaging for internal and external stakeholders.
Quality Assurance
Ensure all communications and public-facing materials meet organizational standards for accuracy, tone, consistency, and branding.
Develop and maintain internal processes, templates, and guidelines to support high-quality and efficient communication outputs.
Conduct regular audits of communication channels and tools to identify gaps and opportunities for improvement through data collection, analytics and tools to identify gaps and opportunities.
Monitor performance indicators related to communication and engagement activities, ensuring they support continuous improvement and strategic alignment.
Collaborate with members across units, section, divisions and committees to promote a culture of trust, accountability, and continuous learning.
Community Engagement
Develop and implement community engagement strategies that foster positive relationships with key stakeholders, community groups, and the public.
Act as a liaison between the organization and community partners to ensure inclusive and responsive engagement practices.
Support public outreach and consultation initiatives by creating engaging content, facilitating meetings, and gathering community feedback.
Promote awareness of organizational programs, services, and initiatives through targeted outreach and collaborative partnerships.
Ensure community engagement activities are culturally appropriate, accessible, and aligned with organizational values and objectives.
Event Planning
Plan, coordinate, and execute corporate and community events including but not limited to provincial and national awareness/celebration campaigns.
Manage event logistics such as venue coordination, scheduling, communications, materials, and staffing.
Develop promotional materials and communications to support event awareness and attendance.
Ensure events reflect the organization's brand, values, and strategic priorities.
Evaluate event success and incorporate lessons learned into future planning.
Corporate Branding and Marketing
Support the development and maintenance of a consistent corporate brand across all internal and external communications.
Create marketing materials, digital content, and campaigns that promote organizational initiatives and public awareness.
Ensure adherence to brand guidelines in all communication outputs.
Collaborate with graphic designers, web teams, and vendors to produce high-quality materials that reflect the organization's identity.
Monitor public perception and reputation, and adjust messaging and strategies as needed to enhance public trust, transparency, accountability and visibility.
Qualifications
Post-secondary diploma in Communications, Public Relations, Journalism, Marketing, or a related field.
2 -3 years of experience in a communications, public relations, or marketing role.
Experience in internal communications, strategic planning, and event coordination is required.
Experience developing, implementing, delivering, and evaluating communication plans and materials.
Familiarity with analytics tools to assess communication effectiveness (e.g., Google Analytics, survey software).
Experience in quality assurance processes and developing communication performance metrics.
Experience with both iOS and Windows computer systems.
Proficiency in Microsoft Office Suite (Word, PowerPoint, Excel), Adobe Creative Suite, and digital communication tools (e.g., Canva, Hootsuite, CMS platforms).
Working knowledge of accessibility standards and inclusive communications practices.
Strong writing, editing, and storytelling skills for a variety of audiences and platforms.
Practical knowledge or experience public speaking and making presentations.
Demonstrated ability to instruct and train others.
High degree of initiative, creativity, and attention to detail.
Knowledge of office procedures and routines required through related experience.
Demonstrated discretion and confidentiality when dealing with sensitive information.
Experience with audio/visual equipment.
Class "G" Driver's license, with good driving record.
Assets
Post-secondary degree in communications, marketing, public relations, or equivalent.
Bilingualism (English/French) considered an asset.
Skills
Strong interpersonal, oral, and written communication skills.
Strong presentation skills
Superior writing and editing skills.
Ability to relate courteously with members of the service, the public, and outside agencies.
Strong interpersonal and relationship-building skills with the ability to work effectively with diverse teams and stakeholders.
Excellent organizational skills and the ability to manage multiple projects with competing deadlines.
Ability to work independently and collaboratively as part of a team.
Ability to maintain accuracy with a large volume of work.
Ability to work with moderate supervision and be able to produce accurate work while complying with procedures.
Hours of Work:
Monday to Friday dayshift, 40 hours/week (some evenings and weekends may be required)
Rate of Pay:
$29.69-$37.22/hour
Appropriate accommodations will be provided upon request throughout the hiring process as required under the Greater Sudbury Police Services Employment Accommodation Policy and the Accessibility for Ontarians with Disabilities Act (AODA).
The selection process will reflect the dedication of the Greater Sudbury Police Service to the principles of Equal Opportunity.
We thank all applicants, however only those selected for an interview will be contacted.
Cover letter and resume relating your knowledge, skills, and experience to the qualifications listed in the posting is required.
Application Deadline: Thursday, October 9
th
2025 at 0800hrs
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