Job Description

Reports To: General Manager

Location: Vernon, BC (Hybrid or On-Site Preferred)

Employment Type: Full-Time

ROLE SUMMARY

We're looking for a Full-Stack Marketer -- someone who can execute across all

marketing channels: digital, print, local, and analytic. This is a hands-on role for

someone who can launch Google Ads in the morning, design a flyer by noon,

update website content in the afternoon, and analyze performance over coffee.

You'll be helping us grow our brand and generate leads across HVAC, plumbing,

and electrical services in Vernon and surrounding areas. You'll work closely with

the Marketing Manager and coordinate with Sales, Office, and CSR teams to keep

our pipeline full and our message clear.

? KEY RESPONSIBILITIES

Digital Marketing

? Manage paid advertising (Google Ads, Facebook/Instagram Ads)

? Update and optimize website content (via CMS or with web vendor)

? Execute email and SMS campaigns (promo blasts, service reminders,

nurture sequences)

? Track and report key metrics (clicks, conversions, cost per lead, SEO

rankings)

Content & Brand

? Write and post to social media regularly (with a local voice and trades

credibility)

? Design flyers, vehicle graphics, door hangers, and other branded materials

? Capture and curate photos/videos from the field (for stories, ads,

testimonials)

? Create seasonal or promotion-based campaigns across channels

Coordination & Execution

? Work with vendors (printers, graphic designers, SEO contractors) to deliver

assets on time

? Align with Sales team on upcoming service focus or quote promotions

? Communicate campaign details to CSRs and front office (scripts, offers, etc.)

? Manage marketing calendar and help ensure deliverables stay on track

Analytics & Reporting

? Set up campaign tracking (UTMs, call tracking numbers, form fills)

? Build dashboards or reports to summarize performance weekly/monthly

? Make data-driven suggestions to improve campaigns or shift budget focus

? TOOLS / SYSTEMS YOU'LL USE

? Google Ads / Meta Business Manager (Facebook/Instagram)

? Website CMS (WordPress)

? Canva, Adobe, or other design tools

? Google Analytics, Tag Manager, Sheets, Drive

? Email/Phone platforms (e.g., Mailchimp, CallRail)

? CRM (Jobber) for tracking lead flow

REPORTING STRUCTURE

? Reports To: General Manager

? Coordinates With: Sales Manager, Office Manager, CSR/Dispatch

? WHO YOU ARE

? 2-4 years of marketing experience (bonus if in trades, service, or local

business)

? Jack-of-all-marketing-trades -- you've built a landing page, launched an ad,

and sent an email... this week

? Confident in design, copywriting, analytics, and platforms (you don't need to

Google "UTM")

? You love making things happen. You don't need a 20-slide deck to get

started.

? You're organized, proactive, and comfortable switching gears fast

? Gritty, resourceful, and growth-minded -- you want to help a great team

grow a great company

What We Offer

? Competitive salary (based on experience) with growth based bonuses

? Benefits package (after probation period)

? Professional development and training opportunities

? A collaborative and supportive work environment

? The chance to directly shape the growth of a trusted local brand

Please submit cover letters and resumes to info@vernonairconditioning.com.

Job Type: Full-time

Pay: $45,000.00-$70,000.00 per year

Benefits:

Dental care Extended health care Paid time off Vision care
Ability to commute/relocate:

Vernon, BC V1T 6V4: reliably commute or plan to relocate before starting work (required)
Education:

Secondary School (required)
Experience:

Marketing: 2 years (required)
Language:

English (required)
Location:

Vernon, BC V1T 6V4 (required)
Work Location: Hybrid remote in Vernon, BC V1T 6V4