Job Description

CRUNCH FITNESS - Franchise Business Partner
REPORTS TO: Vice President Operations
WORK LOCATION: Flexible/Remote with significant travel required (50%+)
WHO WE ARE
Crunch Fitness is a rapidly expanding fitness brand with 500 franchised and corporate-owned gyms across the United States and internationally.
Rated as the #1 Fitness Franchise by Entrepreneur in 2024 and 2025, our unfiltered philosophy of "No
Judgments" drives us to create a gym and community for all. We believe in making serious fitness fun by fusing exercise with entertainment and innovation.
Experience the unique opportunity to be part of our high-growth team, where professional
development and advancement are plentiful. Together, we are redefining the fitness industry.
YOUR IMPACT
The Franchise Business Partner (FBP) serves as a critical liaison between Crunch Fitness and franchisees. In this role, you will support franchisees in achieving operational excellence, aligning with Crunch's brand standards and driving gym performance. FBPs manage a portfolio of franchisees, developing a deep collaboration and tailored strategies to foster growth and success across Sales, Operations, Personal Training, and Group Fitness. This role offers the unique opportunity to contribute to the long-term success of franchise gyms while growing your career within a dynamic and supportive
environment.
MAIN ACCOUNTABILITIES
Franchise Operational Excellence & Performance

• Partner with franchisees to implement operational best practices, ensuring consistent performance and meeting key metrics.
• Support new gym openings and presales, ensuring successful launches and a smooth transition to operational performance.
• Collaborate with franchisees to drive membership growth, optimize Personal Training revenue, and enhance Group Fitness programs.
• Monitor sales trends and create action plans for underperforming gyms, focusing on sustainable growth.
• Train and develop franchise team members to enhance operational efficiency and productivity.
• Ensure that member satisfaction metrics are consistently monitored and address any gaps to ensure superior experiences.
• Lead annual business reviews and quarterly check-ins, establishing goals and tracking progress.
• Lead and support the implementation of corporate programs and initiatives at franchise locations.

Franchise Collaboration & Support

• Provide strategic guidance and proactive support to address challenges, identify opportunities for growth, and ensure alignment with Crunch's vision.
• Build and maintain strong, trusting relationships with franchisees, ensuring open communication.
• Advocate for franchisee success, helping to optimize business outcomes.
• Monitor franchisee satisfaction, supporting improvements.

Leadership & Brand Alignment

• Serve as a mentor and resource to franchise teams, helping develop local leadership capabilities and promoting a culture of accountability, inclusivity, continuous improvement, and high performance.
• Ensure consistency in the delivery of Crunch's values, mission, and member experience.
• Promote and uphold Crunch's brand standards, delivering a consistent, high-quality experience across all franchise locations.
• Act as a brand ambassador, foster community engagement, and enhance Crunch's reputation and customer loyalty.

WHAT SUCCESS LOOKS LIKE

• Franchisees achieve measurable improvements in performance, including membership growth, PT revenue, and operational compliance.
• Franchisee satisfaction scores reflect strong, supportive partnerships.
• Brand standards are consistently maintained, delivering superior member experience.
• Franchise Business Partner metrics, including franchisee satisfaction and gym performance KPIs, are achieved or exceeded.

WHAT YOU'LL NEED

• Bachelor's degree in business, Operations, or a related field (MBA preferred).
• 5+ years of experience in franchise operations or multi-unit business management, preferably in fitness or a related industry.
• Proven track record in driving operational success and building strong partnerships.
• Exceptional communication and relationship-building skills.
• Ability to analyze data and develop actionable insights to improve performance.
• Willingness to travel regionally (50%+ travel required).
• Strong organizational and time management skills, with the ability to prioritize competing demands.

BENEFITS

• Generous, flexible paid time off
• 401(k) plan with discretionary matching opportunities.
• Comprehensive medical, dental, and vision benefits - because your health matters
• Health savings and flexible spending accounts
• Basic life and AD&D insurance, plus short-term and long-term disability coverage
• Employee Assistance Plan, which offers confidential counseling and support services whenever you need it.
• Education assistance program
• Free Crunch Gym Membership across all our clubs, nationwide
• Milestone Anniversary Recognition program

Crunch offers competitive salaries and benefits, including medical/dental/vision plans, life and accident insurance, educational expense reimbursement, employee assistance program, flexible work hours (availability varies by office and job function), free gym membership for active employees, and more.
Crunch believes that all persons are entitled to equal employment opportunity and does not discriminate against nor favor any applicant because of race, color, religion, sex, age, veteran status, disability, national origin or ancestry, sexual orientation, gender identity, gender expression, transgender status or any other basis protected by federal, state or local law or ordinance or regulation. Equal employment opportunity will be extended in all aspects of the employer-employee relationship, including, and not limited to, recruitment, hiring, training, promotion, transfer, demotion, compensation, benefits, layoff, and termination. In addition, Crunch will make reasonable accommodations to known physical or mental limitations of an otherwise qualified applicant with a disability, unless the accommodation would impose an undue hardship on the operation of our business.
This is a remote position.

Skills Required