We\xe2\x80\x99re looking for a dynamic self-starter with an extensive background in B2B marketing to join our Toronto office. The Field Marketing Manager is responsible for working closely with the rest of Meltwater America\xe2\x80\x99s Marketing team as well as the regional sales department to ensure brand and lead-gen campaigns support business objectives.
What You\xe2\x80\x99ll Do
Create and implement the annual marketing plan (incl. budget planning)
Coordinate internal client events from ideation to implementation
Contact and build relationships with influencers, speakers, partners and corporations
Facilitate involvement in trade shows, expos and external conference opportunities
Host online Webinars to support lead generation objectives
Work with local media to level-up Meltwater\xe2\x80\x99s PR across Canada
Write SEO optimized content to improve region-specific rankings for priority search terms
Drive 3rd Party Syndication Campaigns to drive top of funnel growth
Expand the company presence in online media and social media channels
Work with local sales organization for support
What You\xe2\x80\x99ll Bring
4+ years of B2B marketing experience
An understanding of the events landscape and forging strategic partnerships
Fantastic written and verbal communication skills
Thorough understanding of Marketo / HubSpot
Confident with Adobe Design Suite
Ability to work both independently and in collaborative environments
Solution and goal-oriented mindset
Proactive and able to present new ideas
Ability to effectively work with tight deadlines and take direction when necessary
Knowledge of PR and communications, a background in SaaS and experience with Google Ads is a plus
What We Will Give You
An exciting position with a steep learning curve and great opportunities for advancement
An attractive salary including a bonus structure
Short decision-making processes and an agile team in an international company
Space for your ideas and responsibility for your own projects from day 1
Further education through coaching
Flat hierarchies and strong corporate culture
*The sky is the limit at Meltwater. *
At Meltwater, we believe that when you have the right people in the right working environment, great things happen. Our best-in-class technology empowers our 27,000 customers around the world to analyze over a billion pieces of data each day and make better business decisions.
Our award-winning culture is our north star and drives everything we do \xe2\x80\x93 from striving to create an environment where all employees do their best work, to delivering customer value by continuously innovating our products \xe2\x80\x94 and making sure to celebrate our successes and have fun along the way.
We\xe2\x80\x99re proud of our diverse team of 2,200+ employees in 50 locations across 25 countries around the world. No matter where you are, you\xe2\x80\x99ll work with people who care about your success and get the support you need to reach your goals.
So, in a nutshell, that\'s Meltwater. We love working here, and we think you will too.
Equal Opportunity
Meltwater is firmly committed to affording equal employment opportunities to all candidates and employees alike without regard to race, color, religion, age, national origin, gender, sexual orientation, gender identity or gender expression, marital status disability, veteran status and we treat each individual with respect and dignity.
The \xe2\x80\x9cEEO is the Law\xe2\x80\x9d poster is available at:
And \xe2\x80\x9cEEO is the Law Supplement\xe2\x80\x9d poster is available at:
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