Dropbox is a Virtual First company. For this role, we are currently only authorized to hire candidates from the following provinces: Alberta, British Columbia, Ontario, and Saskatchewan.
Role Description
As the Field Events Marketing Manager, you'll lead the strategy and execution of field events marketing programs across North America. Reporting to the Director of Virtual & Ancillary Events, you'll be responsible for creating and implementing comprehensive event programs encompassing Dropbox-led regional events, third-party conferences, ancillary activations, and customer-driven experiences that drive awareness, deepen customer engagement, generate demand and accelerate opportunities.
This role requires a strategic mindset to design and execute events that inspire engagement and deliver measurable business impact. It's ideal for a creative and data-driven marketing professional with expertise in event management, operational rigor, and cross-functional collaboration, who thrives on shaping programs that connect customers and drive growth.
Responsibilities
Develop and execute a comprehensive field event marketing strategy for North America that aligns with company objectives and supports acquisition, expansion, and retention goals across event types: Dropbox-led regional events, third-party, ancillary activations, and customer-focused events.
Ensure a strong customer-first orientation in event production, highlighting Dropbox's value and building consistent, meaningful connections with audiences across segments.
Create and manage an event calendar that strategically positions Dropbox at industry conferences, trade shows, and ancillary activations throughout the year.
Partner with the Brand & Communications team to ensure event storytelling, creative assets, and experiences reinforce Dropbox's positioning and messaging across all touch points.
Drive cross-functional collaboration with Sales, Integrated Marketing, Product Marketing, and Communications to ensure events are cohesive, compelling, and anchored in business objectives.
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