Overview
Ottawa Tourism's vision is to be one of Canada's most visited, sustainable, vibrant, and valued urban destinations and the tourism authority for key economic development and city-building decisions in Ottawa. Ottawa Tourism's mission is to market and sell Ottawa as a compelling leisure and business destination and lead or participate in initiatives that improve Ottawa's visitor experience. We contribute to the broader economic development objectives of the city and the success of our stakeholders and, by doing so, enrich the quality of life for all Ottawa residents.
Reporting to the Director, Experience Development, the Experience Development Specialist is a key member of the Ottawa Tourism Destination Development team, supporting efforts to develop local tourism opportunities, enhance the visitor experience in Ottawa, and build community support and awareness of tourism initiatives. This key role will leverage tools such as the Destination Development Fund (DDF) to collaborate with event operators and tourism product creators, bringing new or expanded major leisure events, festivals, and other tourism-generating initiatives to fruition. The Experience Development Specialist supports Ottawa Tourism's mission and vision by helping introduce new experiences that inspire travel to Ottawa and stimulate growth in the visitor economy. This role requires proactive outreach to tourism providers, strategic thinking, and strong business acumen to assess the long-term viability of new experiences in the Ottawa market. The Specialist will provide sound and solid analysis and recommendations to their Director, Experience Development and Vice President, Destination Development, setting the foundation for a team that enables the addition of strategic tourism experiences that will have maximum economic impact in our city.
This position is based out of the Ottawa Tourism offices in beautiful downtown Ottawa. Ottawa Tourism employs a hybrid work model, with some ability for all employees to work remotely. In some cases, certain positions will have an ongoing requirement to maintain a physical presence in the office. Such details will be discussed during the application process.
Key Competencies
Understanding of and appreciation for the local tourism landscape
Willingness to act as a key contributor in a fast-paced organization
Broad flexibility in outlook, task orientation, working style, and approach
Strong commitment to continuous self-improvement and to the improvement of the experience development function
Experience supporting the administration of funding programs, including application review, criteria-based assessment, and recommendations for funding allocation in alignment with program goals
Working knowledge of the festivals and events sector, including operations and funding models, with the ability to assess opportunities and support organizers in aligning with tourism and community objectives.
Proficient in leveraging technology and digital tools to streamline processes, improve operational efficiency, and support data-informed decision-making within program and project delivery
Primary Areas of Responsibility
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