Job Description

What is the opportunity?
We're looking for a creative and strategic Events & Social Media Manager to join our Marketing & Brand team. In this role, you'll be the driving force behind our brand's presence, online and in-person. You'll plan and execute memorable events while crafting a compelling digital voice that broadens and deepens engagement.
What will you do?

• Oversee the planning and execution of entertainment and brand events, including receptions, golf tournaments, and other RBC brand sponsored events
• Work with the business to develop relevant and effective event plans for proprietary client, client entertainment, external industry conferences and internal events.
• Draft and manage the design, approval, and distribution of event-related material, including invitations, reminders, agendas, signage and program documents
• Negotiate and oversee all aspects of event production, including audio-visual, staging, recordings and any other requirements
• Develop and execute strategies for managing digital channels, including social media platforms and marketing automation tools, to enhance brand presence and engagement
• Coordinate, monitor and report on social media performance (LinkedIn, X and any other social media platforms)
• Partner with the wider marketing team to deliver RBC Investor Services' social media program - including coordinating, monitoring, reporting on LinkedIn performance, training users and maintaining policy documents
• Support the adoption of marketing automation tools across the business

What do you need to succeed?
Must Have

• Minimum 5 years of experience in event management
• Excellent communication, presentation and negotiation skills
• Experience using Microsoft Office products including Word, Excel, Outlook, and Power Point required
• Ability to think strategically, critically and connect sponsorship with business objective and brand strategy
• Must bring a detailed and disciplined approach to events management; able to manage contract, data, asset, and financial details accurately

Nice to Have

• Understanding of Canadian asset management and asset servicing industry
• Working knowledge of French
• Certified Meeting Professional (CMP) designation or Certificate in Meeting Management (CMM)

What's in it for you?
We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable
• Leaders who support your development through coaching and managing opportunities
• Ability to make a difference and lasting impact
• Work in a dynamic, collaborative, progressive, and high-performing team
• Flexible work/life balance options

Job Skills Brand Marketing, Client Counseling, Client Prospecting, Consulting Engagement Management, Creativity, Customer Relationship Management (CRM), Decision Making, Event Management, Event Planning, Group Problem Solving
Additional Job Details
Address: RBC CENTRE, 155 WELLINGTON ST W:TORONTO
City: Toronto
Country: Canada
Work hours/week: 37.5
Employment Type: Full time
Platform: HUMAN RESOURCES & BMCC
Job Type: Regular
Pay Type: Salaried
Posted Date: 2025-11-06
Application Deadline: 2025-11-20
Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above
Inclusion and Equal Opportunity Employment
At RBC, we believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.
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