Job Description

Job Title:

Event Sales & Showroom Associate (F.O.H)

Location:

Mississauga, ON

Employment Type:

Full-Time (On-site)

Reports To:

Operations Manager

Role Summary

You welcome visitors, answer questions, take and process orders, follow up with every lead, and make cold calls to grow the pipeline. You keep the showroom clean and on-brand every day and upper-selling the right add-ons to elevate each event. When showroom traffic is light, you support Back-of-House preparation so Front-of-House and Back-of-Housework together smoothly on every order.

I. Client Service & Sales

1. Welcome every visitor within 10 seconds and offer help.

2. Discover event date, venue, guest count, style, and budget.

3. Build clear quotes; explain deposits, delivery windows, and returns in simple terms.

4. Upsell and cross-sell based on need (for example: chargers with linens, full glassware sets, lounge seating).

5. Take payments and close orders; book and reconfirm appointments.

II.Order Entry & Handover

1. Create accurate orders with item description and counts.

2. Confirm delivery or pickup dates, access notes, and timelines.

3. Send order confirmation the same day and file signed approvals.

4. Handoff to Logistics with a clean pick list and deadlines.

5. Reconfirm orders 72/48/24 hours before dispatch and capture late changes.

III. Outreach & Follow-Up

1. Respond to new leads within 2 business hours.

2. Daily cadence: aim for 20 outbound calls and 10 emails or texts; log all activity in the CRM.

3. Follow sequence: Day 0, Day 2, Day 5, Day 10, then monthly nurture until the event date.

4. Re-engage lapsed clients and venue partners on a set schedule.

IV. Showroom Standards & Merchandising

1. Open and close per SOPs; complete daily checklists and a quick safety walk-through.

2. Keep displays dust-free; floors clean; mirrors, glass, and surfaces wiped.

3. Steam or press any linens used on displays; reset vignettes after each visit.

4. Restock and label samples: linens and napkins, cutlery rolls, chargers, glassware racks, chinaware stacks.

5. Build two feature tables each week that show complete place settings and a lounge corner.

6. Check price tags and signage for accuracy.

V. Front-Back Coordination & BOH Support

1. When the showroom is quiet, step in and help Back-of-House: count items, tag and label, check, clean and pack returned orders, restock shelves. Prepare new Orders and coordinate with BOH

2. Run a daily 10-minute FOH-BOH huddle at opening and a 5-minute touchpoint before closing to confirm priorities and handoffs.

3. Daily Follow up with BOH on orders via Bookable Application and track with Logistics: status, substitutes, delivery windows, access notes, kit maps, and cut-off times.

4. Apply a clear ownership model:

a. FOH owns client communication and approvals.

b. BOH owns staging and dispatch; both sign the Order Readiness Checklist.

5. On event days, manage last-minute add-ons and communicate cut-off times to BOH to protect accuracy and dispatch.

6. Escalate conflicts or constraints early (inventory shortages, venue restrictions) and propose workable substitutions.

VI. Product Categories You Will Sell but not exclusively to:

FULL Cutlery and Full chargers.

Linens and napkins (all sizes, colors, and fabrics).

Glassware (wine, flute, coupe, highball, rocks, specialty).

Chinaware (plates, bowls, platters, coffee and tea service).

Backdrops and stage structures (pipe-and-drape, arches, frames, hardware).

Lounge pieces (sofas, loveseats, ottomans, side tables).

Tables (round, banquet, harvest, cocktail, serpentine, communal).

Chairs (Chiavari, ghost, cross back, banquet, folding, specialty).

VII. Administration & Cash Handling

Process POS transactions, deposits, refunds, and exchanges with zero variance.

Issue invoices and receipts; keep client files complete and current.

Maintain CRM notes, next steps, and probabilities for every opportunity.

VIII. Health & Safety

Use safe lifting and ladder practices; keep exits clear.

Report hazards and equipment issues immediately.

IX. Guest-Ready Hospitality Standards (Appearance, Hygiene & Scent)

Professional presence:

Represent with a polished, welcoming, and professional look always in client-facing areas.

Cleanliness & grooming:

Arrive bathed or showered, use deodorant/antiperspirant, and wear freshly laundered uniform pieces. Hair must be tidy and secured when working near food, candles, glassware, or moving equipment.

Scent & body odor:

Maintain a neutral, clean body scent. Reapply deodorant as needed during the shift, keep a spare top on hand, avoid strong food aromas on breaks, and return smoke-free and vape-free. Follow a fragrance-light approach; use unscented or lightly scented products out of respect for client and staff sensitivities.

Uniform & attire:

Wear the assigned uniform or dress code (for example: branded top, clean dark pants, closed-toe shoes, name badge). Clothing must be clean, pressed, and in good repair.

Tattoos and piercings:

Visible tattoos and piercings are welcome when professional in tone. Imagery that is offensive, violent, or discriminatory is not permitted.

Hands, nails, and jewelry:

Keep hands and nails clean, nails at a safe working length for handling glassware, chinaware, linens, and payments. Jewelry must be minimal and safe; remove items that could snag or create hazards. Use PPE when directed.

Coaching & confidentiality:

If noticeable body odor or scent issues arise, a supervisor will address the matter privately and may reassign the team member from client-facing areas until resolved. Repeated concerns will follow a supportive coaching plan aligned with company policy.

X. Qualifications

1-3 years in front-of-house sales, event rentals, hospitality, or customer service with targets.

Confident phone manners and comfort making cold calls

Professional email writing

Organized, accurate, and calm under pressure

Strong follow-through and basic math.

Able to stand for long periods and move light to medium items (up to 25-35 lbs.).

Presentable

XII. Schedule

Monday-Saturday based on traffic and events.

Evenings and weekends as needed in peak seasons.

XIII. Success Metrics (KPIs)

Lead Response Time: within 2 business hours.

Inquiry ? Appointment Conversion: 55% or higher.

Appointment ? Order Conversion: 45% or higher.

Add-On / Upsell Rate: 30% or higher number of orders.

Average Order Value: steady month-over-month growth with minimal discounts.

Showroom Readiness: 100% daily checklist completion.

CRM Hygiene: 100% of opportunities have a next step and date.

FOH-BOH Coordination: 100% of orders have a documented handoff and readiness sign-off.
Job Type: Full-time

Expected hours: 35 - 45 per week

Work Location: In person