100 King Street West Toronto Ontario,M5X 1A1
Leads the planning, development and management of internal and client-facing content for Wealth Planning, Insurance and Trust. Works collaboratively with business/group and stakeholders to assess communications and marketing needs, recommend communications plans & solutions, secure necessary approvals, and create/deliver content that effectively support and address business needs. Sources content and feedback, assesses information and translates thoughts into effective communications solutions. Delivers high quality communications solutions and marketing materials that target audiences can easily access, understand and action that are alignment with company standards.
Provides strategic input into business/group decisions as a trusted advisor.
Makes recommendations to senior leaders on strategy and new initiatives, based on an in-depth understanding of the business/group.
Monitors the target audience's needs and ensures content for publications, social media campaigns etc. is usable, well-structured, easily found and aligned with organization brand and style guidelines.
Applies knowledge digital properties and platforms to recommend, design and optimize content structure.
Influences and negotiates to achieve business objectives.
Identifies emerging issues and trends to inform decision-making.
Recommends and implements solutions based on analysis of issues and implications for the business.
Makes recommendations and solves problems to ensure communication solutions are implemented.
May network with industry contacts to gain competitive insights and best practices.
Leads the communications strategy planning process bringing strategic, professional communications counsel, planning and direction to leaders.
Develops strategies and tools to measure, analyze and report on the effectiveness of communications initiatives.
Monitors and tracks performance, and addresses any issues.
Leads the execution of communication solutions; assesses and adapts as needed to ensure quality of execution.
Assesses communications requests to determine relevancy, appropriateness, pacing and sequencing, and alignment to business priorities.
Gathers content from multiple sources and develops communications for various vehicles including leadership messages, intranets, town halls, newsletters, video, presentations and new social media.
Identifies and liaises with the stakeholders about opportunities for communications to other groups (e.g. customers, media, etc.) to increase communication effectiveness and alignment.
Leads business/group change management activities from a communications perspective.
Provides advice and strategic communications support (planning and execution) for special projects.
Leads planning, development and execution of events and conferences.
Acts as lead communications role in coded/confidential projects.
Develops the strategy for and leads ongoing initiatives to continuously improve communications processes & tools.
Manages expenses and external suppliers (as required).
Recommends, develops and executes communication plans and solutions based on an understanding of the business strategy and stakeholder needs, and in alignment with an overarching communication strategy.
Provides communications advice and guidance to assigned business/group, on communication principles/programs/approaches, on effective ways to communicate (e.g. message development, vehicle selection, etc.), and on implementation of solutions.
Proactively collaborates with internal and external stakeholders to provide business context in the design, development and implementation of communication solutions.
Reviews material to ensure it complies with relevant quality standards, including translation requirements.
Measures and sustains communications solutions impacting the target employee audience. Gathers feedback and continually evaluates the effectiveness of communication content and the vehicles/platforms/tools/technology (e.g. Intranet, Portal, conference calls, e-mail, shared drives and SharePoint sites, social networking platforms such as Facebook, Twitter, and blogs, etc.).
Recommends improvements, changes, additions or deletions of communication content and the vehicles/platforms/tools/technology as necessary, and coordinates with partners to ensure content is up-to-date and relevant.
Remains alert to new trends, tools and methods of communication, and makes recommendations on their application.
Stays up to date on company and industry trends by forming and fostering relationships with employees across the company, so as to identify newsworthy items for communication and dissemination.
Actively looks for opportunities for continuous improvement of communications processes and procedures, and participates/leads communications continuous improvement initiatives.
Applies expertise and thinks creatively to address unique or ambiguous situations and to find solutions to problems that can be complex and non-routine.
Broader work or accountabilities may be assigned as needed.
MNCJobz.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.