Director, Performance (search Focused)

Toronto, ON, Canada

Job Description


imagi(nation)We\xe2\x80\x99re bold, creative, pushing boundaries, sparking innovation and creating the extraordinary on the daily. Still living the dream that brought a couple of university grads together in 1972. It\xe2\x80\x99s that entrepreneurial spirit, that passion that drives us to find new paths for some of the most recognized brands in the world. We are an eclectic collective with multifaceted expertise, who act locally for global impact. We take risks. We empower. We go beyond.To those who won\xe2\x80\x99t settle for the expected\xe2\x80\x94you\xe2\x80\x99ve found your crew.Being unique is something to be celebrated. We embrace differences. They allow us to challenge and learn from each other. The extraordinary comes from different experiences, different lives. It brings us closer. We speak 37 languages, have over 360 tattoos, compete in sports and give back to the community. All of this makes us one big team\xe2\x80\x94and we like it that way.An exciting opportunity to work within the Performance Group at Cossette Media. The Performance Group is made up of dedicated subject matter experts (SMEs) who develop and manage world class strategies in Paid Search (SEM), Paid Social, Programmatic and emerging platforms. Partnering closely and working collaboratively with our Media Planning, Analytics and Insights teams, the Performance Group\xe2\x80\x99s mandate is to drive measurable results to our clients\xe2\x80\x99 businesses. We are product owners and champions. We drive innovation in strategy, testing, measurement and operations.Day-to-day responsibilities include:

  • Lead and maintain senior client and stakeholder relationships through effective communication and touchpoint strategies
  • Design world class performance media strategies across search and social for a top tier client
  • Proactively exceed performance targets through effective activation strategies, annual roadmaps, test and learn, measurement frameworks
  • Manage, train and develop a team of high performing individuals
  • Partner effectively with Google, Bing, Amazon, Meta, TTD, MIQ, Quantcast and other partners
  • Seamless collaboration across cross functional teams: planning, accounts, creative, a&i, website
qualifications:
  • 8+ years leading a team in a strategic and executional digital media environment paid search & social
  • Strong understanding of digital privacy landscape, solutions and technology providers
  • Experience working on national large scale performance driven clients: automotive, financial, retail, telco is an asset
  • Proven advanced understanding of SA360 / Adwords, Bing, including social platforms. and their APIs, scripting systems
  • Experience Working with Audience Data Strategies for Clients
  • Experience with Google Analytics (GA4)
  • Understanding of role of SEO is a benefit
  • Strong understanding project management platforms such as smartsheet and asana
  • Strong understanding of performance digital media workflows and processes
  • Strong presentation skills required
  • Driven by a curiosity of leveraging AI tools to advance our clients work and objectives
What\xe2\x80\x99s in it for you:We value the \xe2\x80\x98whole you\xe2\x80\x99
  • An innovative and entrepreneurial work environment that promotes ingenuity and individuality - with the best of colleagues, and the best of clients
  • Hybrid work models and flexible hours, plus a work from anywhere policy for short-term stays in other regions
  • Generous Vacation starting at 3 weeks + 1 extra week over the holidays
  • Agency summer days (exact policy differs per campus and agency)
  • Modern, open co-working spaces with coffee & snack bars, located in great city neighborhoods, close to shops and restaurants and easy access to public transport
  • Dogs allowed, dedicated Play Room to support families and Private wellness room (in select offices)
  • Team social events - holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers and more!
We are obsessed with learning and being better humans
  • In-house learning & development sessions and annual career and growth conversations\xe2\x80\x99
  • Access to internal network of opportunities across all agencies
  • Focus on developing BIMPOC Talent via our BIMPOC Mentorship Program
  • Internal EDI group(s), programs & initiatives across Plus Company and opportunities to be involved in employee resource group(s)
We invest in your health and wellness:
  • Flexible benefits to support your individual lifestyle and life stage \xe2\x80\x93 with access to a personal wellness spending account you can use for a wide range of wellness expenses, including gym membership fees, pet care, education expenses, and much more!
  • Comprehensive mental health support including access to a virtual mental health therapy clinic providing you with personalized therapist guided iCBT programs and live therapy, access to health clinicians 24/7, and a holistic array of other health and wellness resources to support you and your family.
  • A responsible sick & personal absence days policy designed so you don\'t have to worry the moment a personal obligation or emergency arises.
  • Maternity leave top up program.
This job description expires on September 20, 2024.We\xe2\x80\x99re humbled by the number of talented people who apply to work with us every day. And, we thank each and every one of you. Truly. We\xe2\x80\x99ll reach out directly to those we\xe2\x80\x99d like to meet for an interview.Creating meaningful work means embracing different perspectives. We are an equal opportunity employer and do not discriminate based on age, colour, ability, national origin, race, religion, sex, or sexual orientation. Not only are these provisions protected by provincial and federal law, embracing difference is what makes Cossette Media what it is\xe2\x80\x94and we wouldn\xe2\x80\x99t have it any other way. We pride ourselves on our inclusive and accessible workplace. If you need any accommodations during the interview process to make it work for you, let us know.We\xe2\x80\x99re part of the Plus Company - the Entrepreneurial Network!Plus Company is a unique partnership of forward-thinking creative agencies. As a network, we unabashedly believe anything is possible. Why? Because possibility is what powers the big dreams and limitless drive of an entrepreneur. And entrepreneurial agencies are what we\xe2\x80\x99re made of. A whole network of them.Together with Plus Company agencies, we use our collective strengths to form bespoke, innovative and integrated teams that deliver a positive impact on your business. That means faster time to market, less bureaucracy to navigate, and no end to the creative magic-making for our clients.Employee & Job Applicants Privacy Notice#LI-ST1

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Job Detail

  • Job Id
    JD2334259
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned