Job Description

Accenture is a leading global professional services company that helps the world\xe2\x80\x99s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services\xe2\x80\x94creating tangible value at speed and scale. We are a talent and innovation led company with 732,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world\xe2\x80\x99s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology with unmatched industry experience, functional expertise and global delivery capability. We are uniquely able to deliver tangible outcomes because of our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Accenture Song. These capabilities, together with our culture of shared success and commitment to creating 360\xc2\xb0 value, enable us to help our clients succeed and build trusted, lasting relationships. We measure our success by the 360\xc2\xb0 value we create for our clients, each other, our shareholders, partners and communities.

The Accenture Marketing & Communications Campaign Management team is looking for a creative, highly motivated, data-driven marketer with a proven ability to strategize, develop and optimize high-quality digital marketing campaigns.

The Digital Strategist will support the digital strategy and execution of client-facing campaigns for the Client Relationship Marketing team in North America. Additionally, the individual in this role will increase efficiency and effectiveness for these programs by applying best practice techniques and data-driven insights to the campaign strategy.

This role requires strategic insight and planning as well as hands-on execution. It requires an experienced professional who can partner across-functional teams to deliver digital marketing campaigns that elevate our brand and drive measurable results.

Key Responsibilities:

Collaborate closely with the marketing, creative and channels teams to design innovative digital marketing programs that support marketing pursuit campaigns.

Contribute to recommendations with research-backed insights, which could include:

Email campaign strategy

Personalization recommendations

Testing (A/B testing)

Advising and optimizing interactive experience assets

User experience

Ensure alignment of digital channel strategies and tactics supporting campaign activation to overall channel strategies, working closely with data & analytics and capabilities team for data governance and insights.

Oversee activation of content across multiple digital channels aligned to campaign activation

Assess performance of digital tactics supporting a given campaign, using relevant data to cull meaningful insights that help identify opportunities for ongoing optimization.

Identify areas for continued optimization aligned to campaign performance objectives and benchmarks and contribute to testing and experimentation, creating an optimal client experience.

Manage development and delivery digital capabilities and self-serve publishing products implemented by the Marketing Capabilities team.

Stay current with the latest trends and technologies in digital marketing, innovation, and customer/employee experience, and bring new ideas to the table.

Requiered Experience:

Strong English Skills for Business (Written and Spoken)

Bachelor\'s degree

Minimum of 5 years digital marketing experience or cross-channel data-driven marketing execution with a primary focus on web, mobile and email marketing.

Excellent written and verbal communication skills.

Experience leading teams and supporting the ongoing growth and development of team members.

Ability to work individually on a project or in a team environment.

A self-starter with a can-do, team-first work ethic.

Ability to troubleshoot and problem-solve.

Ability and desire to work in a fast-paced environment, consistently meeting deadlines and motivating others to do the same.

Willingness to participate in meetings outside of regular business hours when/as needed to accommodate other time zones.

Sensitivity to the cultural variances across different countries.

Ability to prioritize and switch gears quickly between multiple projects.

Demonstrated teamwork and collaboration in a professional setting; either military or civilian.

What we offer

Health and Life Insurance

Accenture days, 3 additional vacation days

On site doctor

Birthday leave

Internet reimbursement

Equal Employment Opportunity Statement

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Accenture is committed to providing veteran employment opportunities to our service men and women.

Accenture