Digital Marketing Manager
Mississauga, ON, Canada
Job Description
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- Manage Social Content calendar.
- Effectively collaborate with team members to plan, design, execute and maintain all internal and external online communications, such as e-newsletters, email and advertising campaigns, and social media;
- Create content to drive leads, subscribers, awareness, and/or other important metrics (examples include e-books, bulletins/whitepapers, infographics, guides, templates, etc.).
- Manage and execute content strategies across different social media platforms including but not limited to Facebook, Instagram, Twitter, Linkedin & Pinterest.
- Manage the development of content while working with SEO team.
- Develop and execute paid media strategies on Facebook, Instagram and LinkedIn to generate conversions.
- Report on both organic and paid campaigns.
- Weekly and monthly editorial calendar management.
- Conduct ongoing competitive analysis.
- Keep up with industry trends, insights, topics and best practices.
- Collaborate with other firm members to create high-quality copy and content (e.g. sales enablement documentation, case studies, product videos, blog posts, Quora/forum responses) to articulate the benefits of our services to potential clients.
- Measure and report performance of all digital campaigns, and assess against goals;
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points;
- Contribute to the development of an annual marketing plan
- Organizing and attending events and other marketing opportunities on behalf of the firm
- Dental care
- Disability insurance
- Extended health care
- Life insurance
- On-site parking
- Vision care
- 8 hour shift
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Job Detail
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Job IdJD2154996
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationMississauga, ON, Canada
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EducationNot mentioned