Digital Marketing Coordinator

Vancouver, BC, CA, Canada

Job Description

Celayix is a leading provider of shift-scheduling solutions for companies with dynamic schedules. Celayix provides SaaS-based solutions to a wide range of industries that include the Security Guard & Patrol, Home Care, Long-Term Care, and Hospitality markets.

Celayix uses advanced rules and machine learning technologies that enable companies to automatically generate and manage rapid change to schedules of any complexity. Our customers include Caesar's Entertainment, Fox News, H&R Block, AVIS Budget Group, the Lincoln Center, Genesis Security, and an NBA team we can't tell you about. Just as importantly, our customers include smaller organizations you've never heard of that spend 95% less time performing their scheduling-related tasks every day.

As part of our rapid growth and market driven strategy, we are looking for B2B marketing coordinator who can work as part of our team in a variety of roles with a focus on lead generation.

Key Responsibilities:

Primary focus will be on lead generation through:

Website content updates & maintenance, landing page creation

Search engine optimization, increase organic ranking on Google and Bing

Website analysis using Google Analytics

Working closely with Google AdWords consultant to measure lead conversions

Collateral creation & maintenance for tradeshows, resellers, internal teams

Outbound marketing campaigns and all the related activities including list building of potential customers

Social Media Marketing on Facebook, Twitter, LinkedIn and Blogging

Managing and Maintaining information in the CRM (Salesforce)

Managing the lead nurturing program

Leading and managing the customer satisfaction and referral program

Competitor analysis, market research, keeping up to date with the latest industry news

Creating email/mailing lists specific to regions/industries.

Creating and maintaining customer focused marketing videos

Communicating with customers through Newsletters and Monthly webinars

Communicating with vendors, resellers

Inbound lead qualification and handling of small business leads throughout the sales cycle

Aiding sales team with PowerPoint Presentations, White Papers, Case Studies, testimonials and surveys

Requirements:

Passion for software

Excellent research skills

Creative writing skills

University degree, preferably in Marketing, Communication or Business.

Celayix offers a team oriented, innovative and fun environment. The growth potential for the right candidate is uncapped. If you feel you are qualified for this exciting and challenging role, please email your resume with a cover letter.

Job Type: Full-time

Pay: $38,000.00-$45,000.00 per year

Work Location: In person

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Job Detail

  • Job Id
    JD3411310
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Vancouver, BC, CA, Canada
  • Education
    Not mentioned