Job Description

Requisition Details

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Job Title:
Digital Graphic Designer
Requisition #:
22-131
Campus:
Kitchener
Department:
Media Services
Payband:
G
Payband Range:
$30.56 - $35.42
Hours/Week:
37.5
Starting Rate:
$30.56
Posting Date:
Friday, August 12, 2022
Closing Date:
Sunday, August 28, 2022 at 11:59 PM EST
Vacancy Type:
Support Staff - Full-time
The Digital Graphic Designer delivers innovative, high-quality custom assets for instructional materials, promotional activities, and visual communications. As a brand ambassador, the incumbent will ensure appropriate application of branding and image standards across all channels and mediums. The role provides design expertise and collaborates with stakeholders and cross-functional teams translating objectives into compelling and creative solutions. Successful candidates will be required to conduct work within Ontario and must be available to work on campus as required. Responsibilities: Graphic Design

• Designs and develops original graphical imagery that maximizes audience engagement and supports various college initiatives including online course offerings, promotion, and communications
• Creates proof of concepts based on requirements outlined in creative brief
• Presents concepts to stakeholders, explains design rationale, seeks creative feedback, and revises concepts toward a final design that meets stakeholder objectives
• Ensures stakeholder satisfaction at all stages of design implementation
• Converts complex technical information into understandable and informative graphics that enhance comprehension and recall
• Transforms large amounts of information into comprehensive infographics
• Creates promotional materials including but not limited to email campaign templates, digital ad designs, presentations, interactive PDFs, social media images
• Produces, edits, and approves photographs for instructional materials, social media posts and communications
• Supports animation and video production post-production activities such as designing titles and graphic elements
• Creates a unified brand identity across all visual materials, documents design standards, maintains a brand guide, and advocates for brand compliance
• Reviews creative asset implementation for accuracy and consistency and ensures implementation matches visual design
• Reviews work study and/or co-op student’s designs and provides constructive feedback on design principles and graphic design techniques
• Identifies opportunities to apply creative solutions to create added value across outreach materials and all channels
• Ensures all new and updated digital assets meet copyright and Accessibility for Ontarians with Disabilities Act (AODA) compliance
• Communicates regularly with members of the project team, providing development updates, coordinating meetings, etc.
• Maintains digital asset library with versioning control and established naming conventions

Web and UX/UI Design

• Liaises with marketing, web services, and other departments to create designs based on the College’s web standards with an understanding of responsive, flexible web design
• Creates user interface (UI) mock-ups that clearly illustrate how web layouts and interactive learning objects appear and function
• Demonstrates processes and prototypes using storytelling and animation
• Designs UI elements that provide an interactive and engaging learning experience
• Establishes the design and visual style for new templates that are used in the Enterprise CMS consistent with branding, and design standards
• Identifies new opportunities to increase brand awareness in the digital space, staying up to date on best practices in UX/UI

Project Intake

• Reviews day-to-day graphic requests, providing estimates and superior customer service Supports Manager to disseminate graphic design tasks to work study and/or co-op students
• Gathers requirements through a creative brief, scopes work effort and contributes to the project schedule to ensure on-time delivery
• Advises on accompanying content, photography, and graphic design best practices across all channels and mediums
• Recommends appropriate design solutions to departments and staff, including the use of appropriate design tools and techniques to meet departmental and campus-wide needs

Qualifications:

• Two-year Diploma in Graphic Design, Visual Arts, Multimedia Design or a related discipline
• Three years of demonstrated experience producing original graphics using Adobe Creative Cloud (i.e. Illustrator, Photoshop, InDesign, and After Effects), as well as advanced knowledge and experience using prototyping tools (i.e. Invision, Adobe XD, etc.)
• Portfolio demonstrates strong creativity and conceptual skills, with an original design sensibility
• Demonstrated understanding of social media, marketing, and communications
• Excellent project management, presentation, and relationship-building skills
• Working knowledge of CSS and HTML5 is considered an asset
• Posess strong interpersonal communication skills with the ability to take initiative
• Demonstrated ability to manage time within a fast-paced environment where deadlines and challenges constantly evolve

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