Job Description

Job Number:

J0823-0730

Department:

Strategic Communications & Marketing

Job Type:

Regular Full Time

Number of Positions:

1

Closing Date:

October 2, 2023

Salary:

$39.03 - $47.98/Hour

Employee Group:

Non-Union Administrative

Hours of Work:

37.5

Women\'s College Hospital (WCH) is an academic, ambulatory care hospital in Ontario with a focus on health for women, health equity and health system solutions. If you\'re ready to be part of a team that is revolutionizing the future of healthcare, then you will want to join an institution where the possibilities for innovation, new discovery and system thinking are limitless. Women\'s College Hospital is committed to equity, quality and patient safety as key professional values and essential components of daily practice.

With the mobilization of our Strategic Plan, WCH has entered an exciting phase of its history - strengthening its bond with partners and introducing a new and inspiring vision: Healthcare revolutionized for a healthier and more equitable world.

FOR EXTERNAL APPLICANTS ONLY:

As a condition of employment, you are required to submit proof of full COVID-19 vaccination to the Hospital\'s Occupational Health, Safety & Wellness department. Applicants must be legally eligible to work in Canada and reside in Ontario.

• Develop a social media strategy and campaigns to highlight key hospital initiatives, services and events - aligned to the hospital\'s strategic plan and reflective of the mission, vision and values
• Create, manage and measure content across Facebook, Instagram, Twitter and LinkedIn (including visual assets like photography, video and graphics)
• Develop content calendars, measurement metrics and reporting tools
• In partnership with senior members of the communications team, manage social media content and community management related to issues that may arise
• Ensure compliance with brand guidelines, security, privacy and AODA guidelines
• Follows social media trends and best practices in the development and publishing of content/assets
• Work collaboratively across the team to ensure integrated communications approaches
• Working across the team and with key partners across the hospital, write/create and publish content for the website(s) and intranet (mywch.ca)
• Coordinate incoming requests for changes, prioritizes need and develops publishing schedules
• Complete regular updates to the pages of the website
• Liaises with external digital communications partners and graphic designers as required
• Provides recommendations on improving user experience according to web best practices and standards
• Create and manage content on the digital screens across the hospital and at 77 Grenville St.
• In partnership with senior members of the communications team, manage social and web content related to issues that may arise
• Project manages the development, design and production of key digital projects

As a role model and champion you will work to identify and integrate safe, best practices into daily activities to foster the delivery of safe and exemplary care.

The responsibilities described above are representative and are not to be construed as all-inclusive.

Qualifications

• Undergraduate degree in digital communications, public relations, communications or journalism or post-graduate certificate in communications
• 5-8 years digital communications/public relations experience (Experience in non-profit, public sector or healthcare an asset)
• Advanced digital/social content creation including a strong sense social media best-practices and trends across social media platforms including Facebook, Instagram, Twitter and LinkedIn.
• Proficiency using content management and measurement tools like Loomly
• Strong community management and engagement skills. Experience working with \'influencers\' is an asset.
• Advanced digital writing and editing skills
• Strong experience with web management/content management systems like Wordpress
• Proficiency with computer software programs including Adobe Creative Cloud
• Experience with UX and UI design, usability principles etc.
• Detail-oriented with strong analytical, planning and project-management ability
• Ability to manage multiple and often competing priorities and work under tight deadlines with a positive attitude
• Ability to work in a complex environment that has a wide range of objectives, issues, stakeholder and operational factors
• A responsible self-starter who is diplomatic, outgoing, and has a strong work ethic and ability to provide outstanding customer service
• Demonstrated record of good performance and acceptable attendance will be considered as part of the selection criteria
• Professional behaviour and communication that meets the standards of the professional regulatory college or association, as applicable, and the standards of Women\'s College Hospital
• This position plays a critical role in acting as an advocate for safety and will demonstrate principles, practices and processes that will optimize a safe environment for all

Closing Statement

Women\'s College Hospital is a fully affiliated teaching hospital of the University of Toronto and is committed to fairness and equity in employment and our recruitment and selection practices. We encourage applications from Indigenous peoples, people with disabilities, members of sexual minority groups, members of racialized groups, women and any others who may contribute to the further diversification of our Hospital community. Accommodation will be provided in all parts of the hiring process as required under our Access for People with Disabilities policy. Applicants need to make their requirements known in advance.

Women\'s College Hospital