Job Description

About FreshBooks

is a leading cloud-based SaaS accounting software designed with one goal: to help small business owners grow. We reached after raising our valuation to more than $1 billion and continue to scale our business to serve business owners, their clients, and accountants in more than 160 countries worldwide. FreshBookers are found all over the globe, and we know that different folks thrive in different working environments: Remote, onsite, and everything in between, you'll find it with us.

The Opportunity - Data Analyst, Lifecycle Marketing Data Analyst

The Data Analyst will enable FreshBooks to derive insight from campaign and customer interaction data to help manage the Customer Lifecycle within the FreshBooks application. You love to solve a problem and have a knack for translating data into insight and presenting that information to stakeholders. You will be collaborating with your manager and a team that includes other analysts, data scientists, marketers, financial analysts, and developers all working together to drive growth at FreshBooks.

What You'll Do

• Execute analyses relating to customer experience including but not limited to:

• Post-campaign analysis of various initiatives designed to nurture trialers or paying customers which encourages them to convert onto a paid plan or upgrade to a higher plan.
• Work with Marketing managers and Sales teams to design A/B testing strategies for offer launches in an omni-channel environment.
• Product & feature usage & adoption in trial or post upgrade.
• Dashboards for core performance metrics

• Consult directly with internal clients to gather requirements, scope & execute
• Provide support for reporting and dashboarding to track core KPIs
• Complete ad-hoc analyses by translating raw data into usable information and insights:

• A/B testing and determining winner for campaign treatments
• Email Send, Open, CTR, CTA etc. review
• Changes in usage behaviours (organically and due to marketing)
• Profiling and trending of customer segments
• Cohort based investigations tied to performance gains and losses
• Plan selection and optimization
• Designing, writing and implementing new reports, datasets and business intelligence tools to productionize ad-hoc analyses
• Assist (with Business Operations) in the building, development and maintenance of data models, reporting systems and tools that support key business decisions
• Ensure accuracy of data and deliverables of reporting

What You'll Bring to the Role

• Advanced knowledge of SQL & Python or similar
• Min. 2-3 years in data analytics and/or business intelligence
• Knowledge of sampling and A/B testing
• Quantitative background with strong analytical skill set
• Experience using a dashboarding tool such as Looker, Periscope, Tableau, etc.
• Experience using LOOKER is a plus
• Experience in calculating and tracking LTV, CPA, ROI, churn, acquisition & related metrics
• Knowledge of Google Analytics (or a similar web analytics tool)
• Analytical experience within SaaS companies is highly desirable

Our Commitments to You

At FreshBooks each person knows their opinion is valued, and can see their impact on the lives of over 10 million small business owners around the world. Accelerate your career, work on projects you're passionate about, and work as a part of a collaborative team without ego! Here are some of the ways FreshBooks recognises and rewards our employees:

• ?Y Comprehensive Health and Wellness Benefits. Including retirement savings programs matched to your local office, stock options for every full time employee, generous time off, parental leave and new parent support, annual healthy living credit, comprehensive medical and dental benefits dependent on your region, and more.
• ?Y"s Perks that Matter. Including a Peer Recognition Program, an Employee Assistance Program, headphone credit, meaningful in-person gatherings to bring onsite and remote employees together, and more perks matched to your locale.

• ?YOEWorking Environments to Help You Thrive. Beautiful office spaces welcome you in Canada and Mexico, and remote FreshBookers receive a home office credit to set up your home office.
• ?Y-- Supportive Peer Group, Mentors, and Leaders. We care about each other across the organisation and have programs to support this so everyone feels a strong sense of belonging, and believes in collective impact.
• ?YsEUR Accelerated growth. 3 week dedicated company onboarding, career development through continuous coaching, training, and learning on the job, and a bi-annual review process.

Closing

Even if your experience doesn't meet every bullet on the above lists, we'd love to learn more about you and why you think FreshBooks is the next step in your career.

FreshBooks is an equal opportunity employer. We do not discriminate based on gender, religion, race, mental disability, sexual orientation, age, or any other status. All applicants are considered based on their qualifications and merits. At FreshBooks, we inspire an environment of mutual respect and we believe diversity and inclusion are crucial to our success.

FreshBooks provides employment accommodation during the recruitment process. Should you require any accommodation, please indicate this on your application and we will work with you to meet your accessibility needs. For any questions, suggestions or required documents regarding accessibility in a different format, please contact us at phone 416-780-2700 and/or .

#LI-Remote

#LI-JL1

Apply for this Job

• Required

First Name *

Last Name *

Email *

Phone *

Resume/CV *

Drop files here

Attach or enter manually

(File types: pdf, doc, docx, txt, rtf)

Cover Letter

Drop files here

Attach or enter manually

(File types: pdf, doc, docx, txt, rtf)

LinkedIn Profile *

Are you eligible to work in the country you've applied for? *

Do you currently have an employment agreement which would prohibit you from potentially joining FreshBooks? *

Do you have minimum 2-3 years of professional experience in Data & Analytics or Business Intelligence? *

Do you have analytical experience in SaaS companies? *

Have you been referred to this job from a current FreshBooks full-time employee? *

U.S. Standard Demographic Questions

Please Note: Whether you are located in the U.S, Canada, or Europe or other global locations around the world - all candidates are welcome to take part in the diversity survey below! Your responses will be used (in aggregate only) to support our efforts to develop and promote inclusive processes. Your responses will not be associated with your specific application and will not in any way be used in the hiring decision.

At FreshBooks, we understand that diversity and inclusivity (D&I) is a journey and requires a mindset of always learning, openness to transformative change, and vulnerability to not only trust but lean into the process.

This survey is one way we can lean into the process of cultivating a radically diverse and inclusive workplace. We welcome those who have the courage to change, the heart to trust, and the energy to lead and support us in this journey - for now, and in the future.

How would you describe your gender identity? (mark all that apply)

Man

Non-binary

Woman

I prefer to self-describe

I don't wish to answer

How would you describe your racial/ethnic background? (mark all that apply)

Black or of African descent

East Asian

Hispanic, Latinx or of Spanish Origin

Indigenous, American Indian or Alaska Native

Middle Eastern or North African

Native Hawaiian or Pacific Islander

South Asian

Southeast Asian

White or European

I prefer to self-describe

I don't wish to answer

How would you describe your sexual orientation? (mark all that apply)

Asexual

Bisexual and/or pansexual

Gay

Heterosexual

Lesbian

Queer

I prefer to self-describe

I don't wish to answer

Do you identify as transgender? (Select one)

Yes

No

I prefer to self-describe

I don't wish to answer

Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities, including mobility, communication (seeing, hearing, speaking), and learning? (Select one)

Yes

No

I prefer to self-describe

I don't wish to answer

Are you a veteran or active member of the United States Armed Forces? (Select one)