Customer Marketing Specialist

Toronto, ON, Canada

Job Description


We are a group of passionate people who fuel our fast-paced and hardworking marketing engine. We are all about ownership, giving each member the tools, support, and freedom to succeed. Above all else, we value personal and professional growth, true teamwork and collaboration, and celebrating each other\'s wins while still driving to achieve even more. We are fun, scrappy, and aren\xe2\x80\x99t afraid to take risks. If this sounds like a team you\xe2\x80\x99d like to be a part of \xe2\x80\x93 get in touch!

As the Customer Marketing Specialist, you will be responsible for increasing TouchBistro\xe2\x80\x99s customer advocacy community, generating customer referral leads, and working across functions to maximize the impact of customer marketing. You will take full ownership of tracking and reporting on key performance metrics. This role reports to the Demand Generation Manager.

YOUR DAY-to-DAY

  • Be forward-thinking to generate customer advocates and referrals utilizing all communication channels, including online and traditional marketing campaigns
  • Grow the TouchBistro VIP Community membership while managing the end-to-end member experience
  • Generate customer advocacy activities including product reviews, testimonials, etc.
  • Live to serve - you will be the voice of the customer within the advocacy community, both supporting and communicating their needs in order to nurture \xe2\x80\x98regular customers\xe2\x80\x99 into raving advocates
  • Collaborate with our Customer Success teams to grow our customer advocacy network
  • Partner with the Enablement and Sales teams to generate customer references to boost lead and opportunity conversions
  • Build and own customer engagement reports, providing value-added insights to Marketing and other teams
  • Work alongside our Social Media team to monitor and respond to customers reviewing TouchBistro
  • Keep up-to-date with Customer Marketing trends and industry best practices
ALL ABOUT YOU
  • 2+ years of marketing and lead generation experience and a 4-year university/college degree at a recognized institution
  • Must be results and metrics driven. This role has a clear sales lead and opportunity targets
  • Exceptional creative and communication skills (verbal and written)
  • Must be empathetic and have a customer-first mindset, challenging yourself to always add value to the customer while delivering results
  • Be strategically and analytically minded. You will live and breath data and ideating solutions to complex problems
  • Ability to thrive in a fast-paced environment
  • Organized with a high level of attention to detail
  • Must have a \xe2\x80\x98can-do\xe2\x80\x99 attitude
  • Nice to have \xe2\x80\x93 restaurant operation experience
WHY CHOOSE US?

TouchBistro is an award-winning iPad Point of Sale system, built for restaurant people by restaurant people. We\xe2\x80\x99re a team of thinkers, builders, doers, and innovators. While many of us have experience working at restaurants, some of us just have a true passion for the industry.

We\xe2\x80\x99re venture backed by some of the best VCs in the tech world and are partnered with top innovators in the mobile, food, and payment industries.

TouchBistro is used in more than 100 countries worldwide and has offices in NYC, Austin, Chicago, London, and headquarters in Toronto. We\xe2\x80\x99re a fast-moving, evolving company on a mission to change the way restaurateurs do business and help them succeed through our products and services \xe2\x80\x93 and we need talented, passionate people to help!

So, what do you say? Are you ready to become part of something awesome?

TouchBistro believes in fostering an inclusive workplace where all individuals have an opportunity to succeed.
Requests for accommodation due to a disability can be made at any stage of the recruitment process.

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Job Detail

  • Job Id
    JD2200384
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Toronto, ON, Canada
  • Education
    Not mentioned