Job Description

Description

Position at GroupM Nexus

Coordonnateur (trice), activation numerique

Description du poste

Le coordonnateur des comptes a la possibilit\xc3\xa9 d\'apprendre les rouages du monde dynamique du marketing sur les moteurs de recherche (SEM) et d\'aider \xc3\xa0 la mise en \xc5\x93uvre, analyse et optimisation des campagnes de nombreux clients. Ce r\xc3\xb4le est la porte d\xe2\x80\x99entr\xc3\xa9e et une possibilit\xc3\xa9 de d\xc3\xa9veloppement de carri\xc3\xa8re menant \xc3\xa0 la gestion de compte.

Responsabilit\xc3\xa9s

• Compl\xc3\xa9ter les t\xc3\xa2ches assign\xc3\xa9es par le(s) directeur(s) de comptes.
• Utiliser le Google AdWords afin d\xe2\x80\x99implanter et g\xc3\xa9rer des campagnes SEM
• Recherche de mots-cl\xc3\xa9s, \xc3\xa9criture et cr\xc3\xa9ation de contenu publicitaire.
• Manipulation de texte \xc3\xa0 l\xe2\x80\x99aide d\xe2\x80\x99outils tels qu\xe2\x80\x99Excel.
• Utilisation de syst\xc3\xa8mes PPC, tels que Google AdWords et Bing Ads
• Analyse et optimisation de campagnes
• Planification, mise en \xc5\x93uvre, gestion et suivi des campagnes payantes sur les diff\xc3\xa9rentes plateformes;
• Production de rapports de campagnes et suivi aupr\xc3\xa8s des clients.
• Fournir des suggestions afin d\xe2\x80\x99am\xc3\xa9liorer les processus et les campagnes.

Exigences cl\xc3\xa9s

• Bonne connaissance du web et marketing en ligne (HTML souhait\xc3\xa9).
• Bonne connaissance Excel ou autre outil de gestion des donn\xc3\xa9es.
• Aptitude et int\xc3\xa9r\xc3\xaat pour apprendre le monde du marketing en ligne.
• Habilet\xc3\xa9 d\xc3\xa9montr\xc3\xa9e \xc3\xa0 g\xc3\xa9rer divers types de clients.
• Capable de travailler en \xc3\xa9quipe ainsi que de fa\xc3\xa7on autonome au besoin.
• Forte attention aux d\xc3\xa9tails et capacit\xc3\xa9 de g\xc3\xa9rer des comptes complexes.
• Enthousiasme, cr\xc3\xa9ativit\xc3\xa9 et capacit\xc3\xa9 analytique.
• Compr\xc3\xa9hension du monde des affaires et les processus d\xe2\x80\x99entreprise.
• Excellentes qualit\xc3\xa9s relationnelles / de communication.
• Bilinguisme en fran\xc3\xa7ais et en anglais n\xc3\xa9cessaire.

GroupM est un employeur \xc3\xa9galitaire et valorise la diversit\xc3\xa9 de ses effectifs. Si vous avez un handicap ou un besoin sp\xc3\xa9cial qui n\xc3\xa9cessite un accommodement \xc3\xa0 tout moment durant le processus de recrutement, veuillez nous le faire savoir. Bien que nous appr\xc3\xa9cions toutes les demandes re\xc3\xa7ues, seuls les candidats s\xc3\xa9lectionn\xc3\xa9s pour une entrevue seront contact\xc3\xa9s.



Purpose of Job

As the Account Coordinator, Search & Social you will be joining the dynamic world of biddable media, and assist in implementing, analysing and optimizing both paid search and paid social campaigns for our clients. This is a great opportunity if you want to build a career that celebrates the link between analytics and digital media.

Key Accountabilities

• Implement, analyse, and optimize both paid search and paid social campaigns
• Use day-to-day search & social campaign management platforms
• Provide industry best practices and data to drive client strategy recommendations
• Keyword research and writing creative
• Copywriting, including function-based text manipulation
• Campaign reporting and analysis
• Daily management of account budgets and bids

Skills and Behaviour

• Highly proficient at Excel or an alternative data manipulation system
• Understanding and interest of online marketing, specifically paid media
• Knowledge of the digital landscape
• Superior attention to detail
• Excellent interpersonal and professional communications skills
• Ability to work within a team
• Creative and analytical thinker with demonstrated problem-solving skills
• Willingness to take on challenges and to learn

Education and Experience

• University degree or relevant college certificate
• Experience with advertising platforms such as Google, Microsoft, Facebook, Tiktok, Snapchat and others is an asset

GroupM is the #1 global media investment management group. We offer the intelligence to find or create valuable audiences, the power to engage them most effectively and efficiently, and the ability to create desired marketing outcomes. It serves as the parent company to WPP media agencies including Mindshare, Wavemaker, MediaCom, and Essence. For more information on the company, please visit www.groupm.com.

GroupM is an equal opportunity employer and values diversity in its workforce. If you have a disability or special need that requires accommodation at any time during the recruitment process, please let us know. While we appreciate all applications received, only those candidates selected for an interview will be contacted.

GroupM