Job Description

:

MARKETING COMMUNICATIONS

• Responsible for maintenance and input of seasonal comparison file for all retailers (advertising, retailer promotions, events etc.) \xe2\x80\x93 manage and update regularly
• On-going maintenance of Seasonal Marketing Calendars for all retailers
• Support the field through the weekly updating of brand newsletters, calendars, event trackers, 360\xe2\x80\x99s etc
• Access forecasting site on a weekly basis to print out new launch bulletins for Marketing Manager and provide data support as needed
• Participate in key market meetings, compile notes, follow up actions
• Partner with marketing manager to lead the logistics of planning and executing national sales meetings, retailer meetings and any events where marketing communication will be the focus
• Support marketing Manager to pull data from NPD reports and contribute to monthly review deck which will identify key competitive activity and winners in specific product categories
• Support visual merchandising team to obtain brand assets and craft key messaging for consumer facing materials

PRICING

• Support marketing Manager in maintaining all pricing documentation (i.e.: 3 year pricing document, Competitive Pricing updates etc)
• Competitive pricing research as required to support the Marketing Director in seasonal pricing review
• Validate pricing for all advertising and open sell materials

RETAIL MARKETING

• Work as a liaison between the retail accounts and marketing team to support retailer initiatives
• Provide retailers with all promotional information i.e.GWP & PWP qualifiers, values etc.
• Support the marketing manager on all seasonal marketing and retailer presentations
• Meeting set-up as required
• Create documents to support seasonal retailer meetings i.e. On Counters, Seasonal Calendars
• Place product/sample orders as required for meetings, PR and coop support
• Perform regular audits of retailer.ca to ensure integrity of content and lead the problem solving if disconnects occur
• Support marketing and advertising initiatives as needed
• Budget tracking and maintenance for the marketing team

SAMPLES

• Work with global team to ensure that samples are on track to ship as per sample plan
• Track all samples on Master Tracker
• Partner with sales team on shipment planning and allocation to stores

GENERAL

• Competitive analysis: report monthly on noteworthy activity from the identified competitive set including minimum 1 field day a month
• Coordination of all French translations
• Work with marketing Director to track and manage marketing budget. Enter all planned spend into corporate tracking program (passport)
• Pull reports from data warehouse as required
• Respond and assist the Field Sales Team with Marketing questions/concerns
• Coordinate all incoming marketing inquiries as necessary
• Participate in special tasks and projects as assigned
• Master all corporate tools designed to support the marketing function including: Passport, PO Creation, Infolink, NA Pricing, Anaplan and other tools as needed.

Qualifications

• 2+ Years previous marketing/administrative experience
• Post-Secondary Degree/Diploma Required
• Similar work experience in cosmetics industry and retail environment preferred
• Knowledge in social and digital marketing preferred
• Must possess excellent organization and communication skills
• Strong attention to detail, excellent follow-up
• Excellent Computer Skills required: Word, Excel, Powerpoint
• Knowledge of Data Warehouse and Passport System preferred

Job: Marketing
Primary Location: Americas-CA-ON-Toronto
Job Type: Standard
Schedule: Full-time
Shift: 1st (Day) Shift
Job Number: 230455

We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. Accommodations for job applicants with disabilities are available on request.

Est\xc3\xa9e Lauder