Job Description

Position Title: Communications Officer, Sherbrooke (French Services) (Telework/Hybrid)Status of Employment: Temporary (STTRC)Position Language Requirement: FrenchLanguage Skills: French (Reading), French (Speaking), French (Writing)Work at CBC/Radio-CanadaAt CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.Unposting Date: 2024-07-10 11:59 PMThis role is a hybrid work arrangement. Work schedule to be discussed with Hiring Manager according to the guidelines defined by the department.Radio-Canada\xe2\x80\x99s Community Experiences and Partnerships team is looking for an energetic Communications Officer.Your roleReporting to the Manager, Community Experiences, you are responsible for developing, coordinating and delivering brand activations and events that position the Radio-Canada brand, maximize its reach and strengthen its presence in the community while deepening Canadians\xe2\x80\x99 connection with the public broadcaster.This is a hybrid, 12-month renewable contract position based in Sherbrooke.Your focus will be to:

• Develop, plan and deliver brand activations and original event-based experiences across the Estrie region, with the goal of generating interest and engagement among audiences for the public broadcaster, its properties and products.
• Take part in negotiating, drafting, monitoring and implementing partnership agreements.
• Roll out and coordinate marketing communications plans to ensure optimal exposure for initiatives.
• Draft clear strategic briefs, ensuring they are properly understood by stakeholders (field activations, ambassador briefs, etc.); work collaboratively with the various communications teams (360 strategy, creative studio, etc.).
• Be involved in designing brand activations aligned with marketing goals as well as developing and rolling out activations and major events.
• Help plan the event calendar and production schedules, coordinate all steps, do location scouting and manage budgets.
• Manage contests tied into our partnerships: oversee copywriting for all promotional channels (website, banners, social media); draft contest rules; obtain legal approvals; research, negotiate and manage prizes, communications and visibility; contact and follow up with winners and suppliers.
• Assist the media relations team in drafting and issuing news releases.
• Guide programming and technical teams in developing remotes in connection with community activities and partnerships.
• Coordinate needs for ambassador services during partnership and/or community experience activities, providing them with appropriate training and guidance.
• Assist in evaluating the performance of implemented solutions to identify opportunities for improvement.
• Regularly measure the performance of activities, conduct post-mortems and optimize results.
• Manage and respond to inquiries in the partnerships email account.
• Support event and cultural-mediation operations as needed.

What you bring?Qualifications:

• University degree, or substantial equivalent experience, in communications, advertising, marketing or a related field.
• Three years\xe2\x80\x99 experience in similar positions.

Skills:

• Knowledge of CBC/Radio-Canada, its mandate and its programming.
• Demonstrated negotiation, planning and organizational ability.
• Leadership, self-direction, sound judgment and initiative.
• Strong ability to manage multiple projects concurrently and handle stress.
• High degree of creativity in designing promotional events and activities.
• Creative, solutions-oriented team player with the ability to meet deadlines that may be tight at times.
• Proficiency with project management tools such as Google Sheets, Google Calendar, Jira, Canva and any other relevant software.
• Demonstrated superior editorial skills.
• Good knowledge of the creative community in the Estrie region.
• Experience with and strong grasp of marketing principles and brand-building.
• Availability to work on a sometimes irregular schedule and/or long shifts.
• Valid Class 5 driver\xe2\x80\x99s license.

Shortlisted candidates will be tested as follows:

• Practical test.
• Interview.

Candidates may be subject to skills and knowledge testing.We thank all applicants for their interest, but only candidates selected for an interview will be contacted.CBC/Radio-Canada is committed to being a leader in reflecting our country\xe2\x80\x99s diversity. That\xe2\x80\x99s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That\xe2\x80\x99s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada\xe2\x80\x99s public broadcaster. For more information, visit the of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to .You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our . All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on . In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.Primary Location: 1335 Rue King Ouest Suite 100, Sherbrooke, Quebec, J1J 2B8Number of Openings: 1Work Schedule: Full time

CBC/Radio-Canada