Job Description

On-Target Earnings

: $110K USD Base Salary + performance+based variable + equity

Location

: Kelowna, BC (In-studio)

About Us

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Martell Ventures is not your typical venture studio. We're an AI-native incubator backed by world-class operators, built to launch scalable companies that solve real problems for small and mid-sized businesses (SMBs) around the world.



Our mission is clear: empower high-agency founders to build enduring, profitable companies that create massive impact through automation, intelligence, and personalization.

How We Operate

As a CEO or CTO inside Martell Ventures, you'll operate like a founder owning vision, execution, and upside, while plugging into a studio with unfair advantages:



We partner with proven entrepreneurs and elite technical builders to form two-person founding teams. Together, we incubate high-leverage AI startups inside our 90-day sprint model. Every venture launches with capital, distribution, execution playbooks, and hands-on support from 8-figure founders and GTM operators.



We don't bet on ideas, we bet on operators.

Distribution

via Dan Martell's network and SMB audience

Execution playbooks

used by 8-figure companies

Elite founder community

with weekly accountability rhythms

Access to capital, talent, and market insight

from day one

We're not building shiny MVPs or B2C toys. We're building enduring companies--designed from day one to hit $500K in 90 days and $10M ARR in 36 months.


###

Why you shouldn't work here

- Radical Transparency from our CEO

What Applying Looks Like

----------------------------



We keep it transparent and efficient. Here's what to expect:

1-min intro video

(Loom, Vidyard, or Google Drive - share your link below)

Application review

15-minute intro call

Strengths assessment

- how you learn and do

In-person interview

- values and culture fit

Paid test project

- work with us, like you're already on the team

Final call with our CEO

Offer

- if we're both excited, we move forward fast

About the Role

------------------



As the CEO / Business Lead of

Hero

, you'll be the commercial co-founder responsible for traction. You'll operate alongside a technical co-founder within

Martell Ventures'

proven incubation model to validate the market, close early revenue, and scale fast.



This is a high-ownership, zero-to-one role focused entirely on customer discovery, execution, and growth. No fundraising required, just build something that gets paid.

What You'll Do

------------------

Go-to-Market Execution

Lead customer discovery to validate an urgent recruiting pain Drive outbound, run demos, close deals, and increase retention Craft messaging and positioning that resonate with buyers Build repeatable sales processes from scratch

Revenue & Traction

Own early revenue: convert prospects and scale revenue quickly Translate customer insights into product feedback and roadmap priorities Report traction metrics weekly (MRR, CAC, LTV, churn) Serve as the external face of Hero: from partners to advisors

Speed & Clarity

Move fast with limited resources and without the need to fundraise Act without waiting for specs: ship funnels, messaging, and results weekly

What You Bring

------------------

Required Qualifications

3-5+ years experience in B2B SaaS, marketplaces, or recruiting -- as a founder, commercial lead, or operator Demonstrated success in outbound sales: cold outreach, demos, and closing from zero Exceptional verbal and written communication skills -- clear, persuasive, and fast Proven ability to drive early revenue and build repeatable sales systems Strong analytical mindset with comfort using KPIs to guide decisions (MRR, CAC, churn, etc. Hands-on experience with CRM tools, sales funnels, and GTM execution A bias for action, self-direction, and comfort operating in fast-paced, ambiguous environments

Preferred Qualifications

Prior experience in a founding or co-founding role Background in recruiting, HR tech, or marketplace business models Familiarity with lean startup principles and iterative product development Experience working within incubators, accelerators, or venture studios

You're a Great Fit If You...

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Want to launch and scale a company from the ground up Are obsessed with winning for both customers and the business Thrive in high-speed, zero-to-one environments Love building, selling, learning and doing it again Want day-one equity and a real shot at building something meaningful Are hungry for more than a job, you want a mission

Why Kelowna? Why Now?

-------------------------



People move here for the views. They stay for the vibe. Kelowna offers:


A thriving entrepreneurial ecosystem World-class outdoor activities at your doorstep Great schools, arts, and a vibrant, welcoming community Lakeside patios, mountain trails, craft coffee, and yes, amazing wine*