Business Development & Marketing Specialist

Kingston, ON, Canada

Job Description


Job description We are looking for an in-house Business Development and Marketing Specialist to join our award-winning Real Estate Team! If you are a self-starting, reliable, and hands-on business development and marketing professional looking to put your digital expertise to work while building your skillset and portfolio, read on! We\xe2\x80\x99re looking for the right fit to join our close-knit team in a full-time role. The specialist should be a strong independent worker, a confident and capable marketer & business development coordinator, and able to easily prioritize recurring tasks, special projects, and last-minute requests. Our ideal candidate enjoys staying up to date with marketing and technology trends, tools and platforms and is interested in the ever changing real estate industry. The role will be based out of our Queen Street office in downtown Kingston. Specific Duties & Responsibilities

  • Running point on CRM management - including drip campaigns, video messaging, lead integrations, contact input/ import/ export across databases, etc
  • Updating the group\xe2\x80\x99s websites as needed, working knowledge of WordPress is a bonus
  • Creating, monitoring and optimizing Google Ad campaigns
  • Planning and coordinating with third party social media management on the publishing of content to Instagram, Youtube, Facebook, LinkedIn, Google Business Profile - optimizing both KNG\xe2\x80\x99s organic and paid social media efforts
  • Coordinating print advertising, monthly mailers/ postcards, promotional pieces
  • Providing regular status updates, KPI reporting and tracking all marketing-related activity, campaigns and spend
  • Develop a growth strategy with team lead focused both on financial gain and customer satisfaction
  • Conduct research to identify new markets and customer needs
  • Managing accounts, soliciting new business opportunities and building long-term relationships with new and existing third party vendors
Desired Skills & Experience
  • Fluid understanding of social media and respective platform audiences, capabilities and formats (hashtags, reels, engagement, stories, shorts, collaboration posts etc)
  • Google Ads certification completed, working knowledge of Google Workspaces
  • Innovative, self-motivated, hard-working and self-confident team player with the ability to motivate others toward a common goal
  • Flexibility in work hours to accommodate occasional evening and weekend work
  • Capacity to work effectively within deadlines and short time frames
  • Responding to everyday tasks with very little supervision
  • Maintains professionalism, confidentiality and discretion. Able to work both independently and in a team environment
  • Outstanding communication skills and the ability to listen, probe and qualify potential new business opportunities
  • Must be able to search out business partnership leads & trending industry products
Education & Experience
  • Training at a post-secondary level in the areas of marketing, communications, business development, or other related areas of study
  • Previous marketing experience working with and supporting a business owner, founder or principal is a bonus
  • Proven working experience as a business development manager is a bonus
  • Experience overseeing a business/ brand\xe2\x80\x99s social media
Links to previous work and portfolios are encouraged. References mandatory. Only resumes with relevant experience and background will be considered. Job Types: Full-time, Permanent Schedule:
  • 8 hour shift
  • Monday to Friday
  • Weekend availability
Supplemental pay types:
  • Bonus pay
Work Location: One location

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Job Detail

  • Job Id
    JD2107966
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kingston, ON, Canada
  • Education
    Not mentioned