The Business Development Coordinator (BDC) is responsible for managing inbound and outbound customer communications, nurturing leads, and scheduling sales and service appointments. This role serves as the first point of contact for many customers, ensuring prompt, professional, and friendly interactions that build trust and encourage loyalty. The Coordinator works closely with the Sales and/or Service teams to maximize opportunities and deliver an exceptional customer experience.
Key Responsibilities:
Respond promptly to inbound internet, phone, and social media inquiries.
Make outbound calls, emails, and texts to follow up on leads, service reminders, and promotional campaigns.
Qualify prospects, gather information, and schedule appointments for Sales and Service departments.
Maintain accurate customer data in the CRM system and ensure all interactions are logged.
Collaborate with Sales and Service teams to coordinate customer follow-ups and support dealership promotions.
Assist with marketing initiatives such as email campaigns and event outreach.
Provide professional, courteous, and timely communication to every customer.
Monitor and report on lead activity, conversion rates, and appointment show rates.
Contribute to creating a positive dealership reputation through excellent customer service.
Qualifications & Requirements:
High school diploma or equivalent required; post-secondary education in Business, Marketing, or Communications is an asset.
Previous customer service, call center, or dealership BDC experience preferred.
Strong communication skills, both written and verbal.
Proficiency with CRM systems, Microsoft Office Suite, and basic computer skills.
Excellent organizational skills and ability to manage multiple priorities.
Self-motivated, goal-oriented, and able to work independently and in a team environment.
Positive attitude with a commitment to delivering an exceptional customer experience.
Works well independently and in a team environment.
Positive attitude with a commitment to delivering an exceptional customer experience.
What We Offer:
Competitive salary.
Health and dental plan upon completion of the probation period.
Employee Assistance Program.
Company events.
Friendly, team-oriented work environment.
Opportunities to grow within the dealership/group.
If you feel that you would be a great fit for this role, and our team, please submit a copy of your resume. We do thank all applicants in advance, but only those selected for an interview will be contacted. Thank you for your interest!
Our company is an
equal opportunity employer
. We are committed to creating a workplace that is free from discrimination and harassment and where everyone has a fair and equal chance to succeed.
We recruit, hire, train, promote, and make all employment decisions without regard to race, colour, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, genetic information, or any other protected status under applicable law.
We believe diversity and inclusion make us stronger, and we are dedicated to building a culture where all employees feel respected, supported, and empowered.
If you require reasonable accommodation during the selection process, please let us know and we will work with you to ensure your needs are met in accordance with applicable laws.
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