Brand Activity Manager (contract)

Guelph, ON, Canada

Job Description


Get to know Sleeman BreweriesAt Sleeman Breweries, our people make us exceptional. We\xe2\x80\x99re a company founded by entrepreneurs, and that spirit is alive and thriving today. If you want to make your mark, this is the place for you \xe2\x80\x93 and we want to work with you!While we\xe2\x80\x99re Canada\xe2\x80\x99s third-largest brewer, we\xe2\x80\x99re also a place where you can get to know everyone\xe2\x80\x99s name and they\xe2\x80\x99ll get to know yours. People here care about what they do and the people they work with.Our commitment to our people and our values are clear. In 2023, we were named one of Canada\xe2\x80\x99s Best Employers (Forbes Magazine) and one of Canada\xe2\x80\x99s Greenest Employers.What you\xe2\x80\x99ll getTo attract top-tier talent, we offer top-tier benefits:

  • Compensation that\xe2\x80\x99s a step ahead
  • RRSP matching program to help you save for retirement
  • A commitment to work-life balance and flexible work arrangements when appropriate for the role
  • Benefits coverage for partners and kids
  • Parental leave top-up for primary and secondary caregivers
  • Employee beer credit
  • Tuition reimbursement program for eligible employees
  • Employee and family assistance program
  • Discount program with access to perks from big brands and local favourites
What you\xe2\x80\x99ll do \xe2\x80\x93 The opportunityPosition: Brand Activity Manager (Contract)Location: Guelph, OntarioLevel: Individual ContributorHiring Range:65900to 82400Description:Reporting to the Trade Marketing Manager, the Brand Activity Manager (Contract) is responsible for the development and execution of BTL (below the line) activities such as POS, promotions, events, and sponsorships on all brands (including partners) to ensure objectives are achieved. This role is a hybrid work model. Please note: this is a 1-year contract.Responsibilities
  • Work collaboratively with National Brand Managers (NBM), internal departments, agencies and suppliers to ensure flawless execution.
  • Execute activity within allocated budgets.
  • Track industry trends, competitive activity and actively monitor brand performances through continuous trade presence.
  • Populate and maintain BTL information \xe2\x80\x93 Sales and Marketing Activity Calendar in a timely fashion
  • Update the TMM on programming changes in order to ensure activity is accurately captured in the demand planning.
  • Maintain compliance with Canadian advertising law, standards, and liquor board regulations.
  • Recommend and implement continuous improvement and MUDA reduction practices
  • Participate in special projects and event management.
  • Evaluate marketing activity performance and effectiveness.
Requirements
  • Post-secondary education in Marketing or related business field
  • Minimum 2 years of experience in marketing or trade marketing.
  • Experience in a consumer-packaged goods environment (CPG) considered an asset
  • Excellent project management, and organization skills
  • Excellent communication skills, both verbal and written
  • Ability to work effectively on multiple teams.
  • Strong computer skills, including Excel, Word, PowerPoint, Outlook
  • Acceptable credit check
Working Conditions
  • Travel required approximately 10% of the time
  • Occasional overtime required outside normal business hours.
Think you have what we need, but your credentials don\xe2\x80\x99t perfectly line up? You should apply! We know that folks in some equity-deserving groups miss opportunities if they think their qualifications don\xe2\x80\x99t fit. We would love to chat about your skills and experience and see how we might work together.What matters hereWe like you just the way you are. We believe in creating safe and inclusive spaces for everyone and our Diversity, Equity and Inclusion Committee helps us live up to that commitment.You\xe2\x80\x99re welcome here no matter your sex, sexual orientation, gender identity or expression, religion/creed, language, national or ethnic background, Indigenous identity, race, colour, neurodivergence, or disability status. We\xe2\x80\x99re an equal-pay employer and believe in opportunity for everyone.Need an accommodation during the application process? Let us know!What we makeOur consumers know we create some of the best beers in Canada from our breweries across the country: Sleeman, Okanagan Spring, Unibroue, and Wild Rose. And we\xe2\x80\x99re growing into new and innovative spaces with our ready-to-drink SoCIAL LITE line.Get an inside look at what it\xe2\x80\x99s like working at Sleeman Breweries by following @lifeatsleeman on Instagram. We think you\xe2\x80\x99ll like working here!We thank all candidates for their interest however only those selected to proceed will be contacted.

Sleeman Breweries

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Job Detail

  • Job Id
    JD2313648
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Guelph, ON, Canada
  • Education
    Not mentioned