Job Description

McKesson, l'une des 10 premieres entreprises du classement Fortune Global 500, touche a pratiquement tous les aspects des soins de sante et s'emploie a faire une reelle difference. Nous sommes reconnus pour notre capacite a offrir un savoir, des produits et des services qui rendent les soins de qualite plus accessibles et plus abordables. Chez nous, la sante, le bonheur et le bien-etre de nos gens et des personnes que nous desservons sont prioritaires--et nous tiennent a coeur.


Ce que tu fais chez McKesson a de l'importance. Nous favorisons une culture ou tu peux t'epanouir et avoir un impact, et ou tu es encourage a proposer de nouvelles idees. Ensemble, nous faconnons l'avenir de la sante pour nos patients, nos communautes et nos equipes. Si tu souhaites des aujourd'hui contribuer a la sante de demain, nous aimerions avoir de tes nouvelles.


McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve - we care.


What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow's health today, we want to hear from you.

Contrat 12 mois/12 month contract

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Resume du poste

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Relevant du Responsable Marketing de Medicine Shoppe, le/la

Associe(e) principal(e), Marketing local

sera responsable de la coordination et du deploiement des programmes et initiatives de marketing local a travers l'ensemble du reseau de pharmacies au Canada. L'associe(e) principal(e) planifiera, recommandera et mettra en oeuvre des solutions de marketing local pour soutenir les proprietaires de pharmacies selon leurs besoins. Dote(e) d'un grand souci du detail, il/elle est oriente(e) vers l'action et capable de mener plusieurs projets a la fois tout en respectant les delais. Il/elle est egalement appele(e) a collaborer et partager les meilleures pratiques locales et numeriques avec les autres associe(e)s principal(e)s des differentes bannieres de pharmacies. Ce poste implique une interaction directe avec les proprietaires de pharmacies, les fournisseurs et les departements internes, necessitant un excellent sens du service client et des competences en communication.

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Responsabilites principales

Developper, presenter et mettre a jour les plans de marketing local pour les proprietaires de pharmacies, selon leurs besoins et objectifs. Developper et executer les demandes de marketing local telles que les ouvertures de magasins, anniversaires, publipostages, publicites dans les journaux et a la radio, promotions en magasin, presentoirs, campagnes sur les reseaux sociaux, etc. Soutenir les proprietaires de pharmacies dans leurs besoins en marketing local en leur faisant des recommandations pour atteindre leurs objectifs commerciaux, et les accompagner dans les delais, les investissements medias et les defis techniques eventuels. Developper et executer la creation et la livraison d'outils et de programmes de marketing local pour plusieurs proprietaires, tels que des campagnes cles en main, des ensembles promotionnels, des outils et modeles de marketing. Utiliser les rapports publicitaires disponibles (Google Analytics, Facebook Business Manager, etc.) pour mesurer et analyser la performance des campagnes locales et faire des recommandations aux proprietaires. Surveiller les commentaires/avis des consommateurs sur le tableau de bord Google My Business et autres sites communautaires, et signaler les situations a l'equipe des operations et aux proprietaires. Collaborer etroitement avec le/la Specialiste Marketing de la marque pour adapter les campagnes publicitaires nationales en campagnes locales. Communiquer regulierement l'offre de marketing local aux proprietaires pour favoriser l'engagement et l'utilisation des services. En collaboration avec l'equipe de l'academie de formation au detail, developper et mettre a jour des guides, webinaires ou ateliers de marketing local pour les proprietaires. Fournir des echeanciers pour tous les projets et respecter rigoureusement les delais et les budgets. Collaborer et assurer le suivi des briefs pour les projets graphiques. Executer toute la facturation liee aux initiatives de marketing local. Effectuer des taches ponctuelles selon les besoins.

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Job Summary

Reporting to the Medicine Shoppe Marketing Manager, the Sr Associate, Local Marketing will be responsible for the coordination and deployment of local marketing programs and initiatives across the entire network of pharmacies in Canada. The Sr Associate will plan, recommend and implement local marketing solutions to support pharmacy owners as needed. With a strong attention to detail, the Sr Associate is action-oriented and can successfully lead multiple projects and meet deadlines. They are expected to collaborate and share local and digital best practices with other Sr Associates from other pharmacy banners. They will work directly with pharmacy owners, vendors and internal departments to achieve the best results, where their professional client-facing service and communication skills will be required.

Key Responsibilities

Develop, present and update local marketing plans to pharmacy owners, based on their needs and objectives. Develop and execute local marketing requests, such as store openings, anniversaries, mailings, newspaper ads, radio ads, in-store promotions, displays, social media campaigns, etc. Support pharmacy owners with their local marketing needs by making recommendations to achieve their business objectives and coach them through the timelines, media investment and technical challenges, if any. Develop and execute the creation and delivery of local marketing tools and programs for multiple owners, such as turn-key campaigns, bundles, marketing toolbox materials and templates. Use available advertising reports (Google Analytics, Facebook Business Manager, etc.) to measure and analyze the performance of local campaigns and make recommendations to pharmacy owners. Monitor consumer comments/reviews on the Google My Business dashboard and other community sites and escalate situations to operations team and owners. Collaborate closely with the Brand Marketing Specialist to adapt national advertising campaigns into local campaigns. Regularly communicate local marketing offering to owners to drive engagement and usage of services. In collaboration with the retail learning academy team, develop and update local marketing guides, webinars or workshops for owners. Provide timelines for all projects and strictly adhere to deadlines and budgets. Collaborate and follow up on studio briefs for graphic projects. Execute all billing for local marketing initiatives+ Ad hoc tasks as needed

Qualifications

Bachelor's degree or equivalent, in a marketing, digital marketing or communications related field Proven track record of being able to manage multiple projects simultaneously Strong understanding of marketing principles and strategies Strong proficiency in Microsoft Office software (Outlook, Word, PowerPoint, Excel) Experience with social media, Meta Business Manager, Google marketing platforms, Google Analytics Experience with billing and/or SAP is a plus

Skills

Excellent verbal and written communication and presentation skills (in English) Customer-centric mentality and strong interpersonal skills; must be comfortable communicating with pharmacy owners via email and phone on a regular basis Excellent organizational and project management skills; ability to manage multiple projects simultaneously while maintaining deadlines and budgets Resourcefulness, initiative, and a results-oriented approach Strong attention to detail and accuracy Excellent analytical skills; ability to track campaign performance and identify areas for optimization Ability to collaborate effectively with other colleagues and teams; ability to adapt to changing priorities

The incumbent of this position will provide daily support to internal and/or external clients outside Quebec and/or in the United States. Therefore, he/she must be proficient in spoken and written English. Please note that the number of positions requiring English language skills has been limited where possible.


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Le.la titulaire de ce poste aura a soutenir de facon quotidienne des clients internes et/ou externes a l'exterieur du Quebec et/ou aux Etats-Unis. Par consequent, ce poste requiert une maitrise de l'anglais a l'ecrit et a l'oral. Veuillez noter que le nombre de postes dont les taches requierent une connaissance de la langue anglaise a ete restreint dans la mesure du possible.


We are proud to offer a competitive compensation package at McKesson as part of our Total Rewards. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. The pay range shown below is aligned with McKesson's pay philosophy, and pay will always be compliant with any applicable regulations. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered. For more information regarding benefits at McKesson, please click here.

Notre echelle salariale de base pour ce poste

Our Base Pay Range for this position

$61,100 - $101,800
McKesson est un employeur qui adhere aux principes d'egalite d'acces a l'emploi.


McKesson offre des possibilites d'emploi egales aux candidates et aux employes, et s'engage a creer un environnement diversifie et inclusif, sans distinction de race, de couleur, de religion, de sexe, d'orientation sexuelle, d'identite de genre, d'origine nationale, de statut de veteran protege, de handicap, d'age ou d'informations genetiques. Pour en savoir davantage sur les politiques de McKesson a cet egard, veuillez consulter notre page sur l'egalite des chances en matiere d'emploi.

McKesson is an Equal Opportunity Employer

McKesson provides equal employment opportunities to applicants and employees and is committed to a diverse and inclusive environment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age or genetic information. For additional information on McKesson's full Equal Employment Opportunity policies, visit our Equal Employment Opportunity page.

Join us at McKesson!