Job Description

Company Description

A three-time SABRE Canadian Agency of the Year winner (2015, 2016, 2019) North has achieved unprecedented success since launching in 2011. North disrupts the industry with its approach to PR, influencer, social and digital, establishing itself as a Canadian agency leader.

Where other agencies begin to stagnate, North has found the sweet spot between boutique and large agency: this 'nine-year-old start-up' is running on fresh momentum.

What's the secret? While a slew of major new clients are tapping the team for their unique blend of expertise, many of North's "OG" clients are expanding their work with the agency, fuelling organic growth.

We're an agency all about taking risks, thinking big and a true belief that good ideas can come from anywhere.



As an Account Coordinator, you will be working as part of an account team that develops and delivers strategic, creative client programs. Your job is to tell the client's story and relentlessly pursue the best ROI, with a focus on executing programs and developing client relationships. An essential ingredient of your success is the ability to partner and collaborate with a number of internal and external stakeholders.

We're looking for a passionate strategic, creative and analytical thinker and team player who can create cross-channel media strategies for our clients.

Ideally, this candidate will have 1 year of experience in an agency environment.

Some of the amazing work you'll do:

• Provide exceptional results for our clients in social media communications, public relations, events, and media relations
• Exhibit a solid understanding of client information including general business strategy, industry issues and key stakeholders
• Help develop award-winning, insightful and creative ideas to drive results and brand influence for our clients
• Craft and deliver targeted content: write, edit and proofread a full range of materials, such as content calendars (including quick photo and video development), press releases, fact sheets, pitch letters, blog posts, client emails/reports, status grids, activity reports, etc.
• Help to manage influencer-based campaigns - work with the account team to brief influencers, manage content execution, client feedback and track results
• Be relentless in the pursuit of program effectiveness: manage day-to-day program activities, overall program implementation, monitoring and evaluation
• Draft, edit and provide highly engaging content to all media materials including editorial pieces, media advisories, press releases, fact sheets and briefing books. Strong writing skills are required.
• Demonstrate abilities as a creative thinker and encourage others to think outside the box
• Build strong relationships with media contacts (written and verbal outreach) while effectively managing media lists
• Ongoing tracking and knowledge of industry & brand best practices
• Participate in client presentations and support new business pitches specific to social and web strategies, investigative research, campaign analysis, monitoring, etc

Qualifications

Our successful candidate will possess some of the following attributes below. This is just a starting point - if you feel you don't meet the suggested experience and/or skills, we still encourage you to apply!

Who you are:

• Post-graduate diploma in Public Relations, Corporate Communications or related discipline
• Ideally, 1 year of experience in public relations with consumer/lifestyle brands
• Experience in media relations, social media, event management and influencer relations; event planning and execution experience is a plus
• Experience with social media platforms such as Facebook, Instagram, Twitter, Pinterest, etc. is a bonus
• Excellent presentation and communication skills, and is a dynamic team player
• Superior time management and organizational abilities
• Shows strong initiative as an entrepreneurial thinker to take independent actions and calculated risks
• Strong interpersonal abilities to effectively manage all internal and external relationships
• Ability to be flexible in a changing work environment and work well under pressure

Additional Information

Our successful candidate will possess some of the following attributes below. This is just a starting point - if you feel you don't meet the suggested experience and/or skills, we still encourage you to apply!

Who you are:

• Post-graduate diploma in Public Relations, Corporate Communications or related discipline
• Ideally, 1 year of experience in public relations with consumer/lifestyle brands
• Experience in media relations, social media, event management and influencer relations; event planning and execution experience is a plus
• Experience with social media platforms such as Facebook, Instagram, Twitter, Pinterest, etc. is a bonus
• Excellent presentation and communication skills, and is a dynamic team player
• Superior time management and organizational abilities
• Shows strong initiative as an entrepreneurial thinker to take independent actions and calculated risks
• Strong interpersonal abilities to effectively manage all internal and external relationships
• Ability to be flexible in a changing work environment and work well under pressure