Job Description

EXISTING CNC CUPE Employees:
For all Administrative postings please disregard the following statement. For CUPE postings please refer to Article 9.01 (d) of the CUPE Collective Agreement to ensure you have met the eligibility requirements to apply to CUPE competitions.


Employment Status Full Time Employment Type Regular Job Summary
Reporting to the Manager of Student Recruitment Services, the Aboriginal Future Student Advisor represents and promotes CNC and its programs, services, awards and financial aid, specifically as this pertains to the specialized needs of Aboriginal students. The Aboriginal Future Student Advisor is a member of a highly motivated, professional regional recruitment team that is involved in recruitment planning, strategic development, and the implementation of approved activities in order to contribute to CNC's enrolment goals.



This position is responsible for supporting student recruitment activities from enquiry to acceptance into the College. Various recruitment methods will be utilized including: face-to-face presentations, digital communications, tours, database management, marketing and communications planning and other strategic enrollment management initiatives. As the critical link in establishing access for Aboriginal students to educational opportunities and student supports at CNC, the Aboriginal Future Student Advisor will develop relationships with prospective Aboriginal students, care givers and Aboriginal communities to assist students in reaching their academic and career goals.
Specific Duties

Planning

Participates in the development of an annual recruitment plan is designed to accomplish the goals established in the College Strategic Plan, SEM Plan, and the goals established in the College Aboriginal Education Plan. Writes reports to identify trends, accomplishments, lessons learned and to make recommendations on future recruitment activities. Prepares yearly comparative analysis reports or other reports as requested.

Recruitment Initiatives

Enhance the visibility of the College, inspire and motivate prospective Aboriginal students to become qualified applicants and enrolled at CNC by promoting the College's academic programs and services through a variety of platforms including: face-to-face appointments, secondary school visits, campus tours, college and community events, as well as First Nations' and Aboriginal community visits. Advises and build relationships with prospective students on all aspects of academic program options, application, admission, registration, housing, awards and financial assistance, extracurricular activities and orientation to CNC. Advising through front counter interactions, one-on-one appointments, telephone, e-mail and web-based correspondence with students, their families, industry and community partners, secondary teachers/guidance counsellors and college advisors. Provides follow up for Aboriginal applicants throughout the admission cycle. Works closely with College staff, faculty, and administrators to assist applicants in becoming qualified and enrolled at CNC. Be aware of, and work collaboratively with Future Student Advisors, student affairs staff and academic team members to meet institutional enrolment targets and objectives. Delivers recruitment presentations in a variety of settings, utilizing a variety of tools and publications, to a range of audience sizes (from individual to small, medium and large groups). Develop and maintain relationships with various stakeholders including parents and family members of prospective students, secondary school counsellors, teachers and staff, as well as valued community and industry partners. Regularly monitor/analyse application reports, and contact unqualified and incomplete applicants with strategies and tactics that will enable prospects to become qualified applicants. Coordinates and attends secondary school visits. Respond to inquiries from prospective students in-person, by email, and through social media, chat or email. Participate in the Student Ambassador program including training and performance evaluation. Represents the College at external and internal events including Open Houses, career fairs, program discovery, Student for a Day, education seminars, and secondary school parent advisory groups. Based on recruitment plans and goals, coordinates and attends selected secondary school visits, supporting Recruiters and Aboriginal Liaisons in the region. Based on recruitment plans and goals, travels with selected Post-Secondary of British Columbia (PSBC) representatives and represents the College on the committee. Supports the Strengthening Connections BC recruitment tour annually. Provides prospective Aboriginal students with information, gathered annually through BC Student Outcomes, Program reviews and Environmental assessments, on education requirements and make recommendations for appropriate assessments, career exploration, and possible job visitations. Coordinates recruitment activities with employment and transition agencies and other organizations throughout the community. Through self-directed learning and/or professional development, remain current with all policies, procedures and processes with respect to student recruitment, application process & admissions. Participates in Strategic Enrolment Management committee work as assigned.

Research and Analysis

Generate and maintain statistics and track admission and registration activity in order to measure recruitment outcomes. Update, monitor, and track prospective student data, using that information to maintain consistent connection with prospective students and guide them through to acceptance. Monitors changes to competitors' programs and promotional materials to ensure competitiveness of college programs. Stays abreast of current market trends in the post-secondary sector and applies them to the Northern BC and Aboriginal audience, where applicable. Annual Labour Market insights session with Institutional Research & Enrolment Management with a customized focus on programs and strategic enrolment management strategy alignment

Marketing and Communication

Assists in the production of marketing and promotions materials. Plays an active role in the development of recruitment publications and resources, specifically for Aboriginal students. Creates and maintains contact lists with secondary school counsellors and teachers, First Nations Bands and Aboriginal Liaisons. Assists in developing marketing plans and initiatives regarding student recruitment for different programming areas. Works to create integrated communications plans to promote internal and external student events.

Tours and Events

Creates, schedules and conducts campus tours. Plans and implements on-campus recruitment events. Assists in the execution of college student events (i.e. Open House and guidance counsellor update meetings). Assists with other liaison and orientation programs hosted by departments across campus, where required. Maintains a strong and significant working relationship with the Aboriginal Resource Centres and Aboriginal Advisors and Liaisons on all six campuses at the College. You will be part of a team actively engaged in contributing to and accomplishing the vision, mission, and goals of the College and in supporting the aspirations and needs of our learners and communities. You will promote a positive work atmosphere and communicate in a professional manner that demonstrates mutual respect with students and colleagues. Other related duties as assigned by the Manager or designate.
Skills & Qualifications
Bachelor's degree (or higher) specializing in Business, Marketing or a relevant field of study Minimum two years or more directly related experience in student recruitment, admissions, academic advising or related student services department, and/or marketing, communications or related communications services department


Familiarity with the secondary and post-secondary environment, as well as the life cycle of a student from recruitment to graduation is essential. Outstanding interpersonal and promotional skills are required, including experience speaking with diverse and different-sized audiences, both in-person and virtual. Excellent public speaking skills and the ability to make effective recruitment presentations to groups of prospective students and their influencers, both in-person and virtual. Experience working with Aboriginal learners in a post-secondary environment. Knowledge and understanding of First Nations and Aboriginal people in the CNC region; this includes cultural knowledge, challenges and strengths relating to being in the college environment. Excellent written and verbal communication skills, with the ability to convey information and messaging well, with formal correspondence. Proficiency in Microsoft Office Suite is required. Demonstrated ability to apply creativity, innovation and resourcefulness to daily work. Working knowledge and experience with a Student Information System and Client Relationship Management system is an asset. A high degree of initiative, organizational and time management skills, and problem-solving abilities are essential, with a strong orientation towards teamwork. Ability to exercise tact, discretion, good judgement and diplomacy. This position requires a person of Aboriginal ancestry who also meets all other necessary qualifications. A valid BC class 5 driver's license and a clear Criminal Records Check. Must be eligible to hold a valid passport and gain entry to foreign countries.

Band H Grade NA Salary $67,818 per year Location Prince George CNC Campus Prince George Province BC Country Canada Department Office of the Registrar
Posting Detail Information

Posting Number

25-187SP

Employee Group

Operational

Desired Start Date

11/17/2025

Position end date (if temporary or seasonal)

Additional Appointment Details

This is an HRSP Restricted position.



This position requires a person of Aboriginal ancestry who also meets all other necessary qualifications.

Number of Hours per week

35

Posting Competition Status

Accepting Applications

Open Date

11/13/2025

Screening/Close Date

11/26/2025

Remain Open Until Filled

Yes

Special Instruction/Details to Applicant